This has a great price point for unlimited word generation. I'm not sure how they do it, but the output is quite good, sometimes you need to use different prompts but really there is a lot you can do with the templates and I see that as a huge benefit - Shopify or Amazon product descriptions, write welcome emails - there's a lot you can do with this tool. I found the AI writer options really excel in niche topics where others might not bring back as much content. They also have an academic writer that provides citations - while I would double check before submitting a paper, it does give you new sources to check out from the citations - if you need to find more material to review. The AI Image generator I am trying out and its okay, sometimes prompts that work well on another AI Image generator don't work well here - I docked it one taco in part for this. I would suggest in the future it would be good to export in various aspect ratios, (right now only square) and in higher res. While tools like Jasper have some advanced SEO capabilities, you certainly pay for it, and I found the SEO here to be very solid and easy to use. The other thing I don't like about some of the other AI writers is the word count expires each month, so if you don't use it, you're out of luck. Here that is not the case.