YouEngage has a simple and effective 5 step process to create out of the box interactive experiences : Build - Design- Configure - Distribute- Analyze. The features worth talking about are conditional logic option to create different paths for your audience depending on their answers to previous questions, multiple thank you screens that can have their own call-to-action, a wide range of question types, webhooks to pull data to other tools and apps, ability to capture partial results, a fairly large number of embed options and a promising roadmap which reflects their commitment to improve the platform over time.

While YouEngage has a lot of features that will allow you to create engaging digital experiences, it does have some drawbacks which need to be plugged over time by their team. As of now, the tool does not feature a real-time leaderboard option that can significantly enhance the user experience. I would like to see a more comprehensive analysis of user behavior across the funnel in the analysis section. As of now, the other missing features for me are email integration with the major providers, google sheets integration, a relatively low number of templates to draw inspiration from, and the inability to send email notifications. Having said that, I understand that most of these wanted features are in their roadmap - i.e. if they deliver on their promises.

The challenge in this modern digital era is to create interactive experiences that keeps your audience engaged as passive content has lost it's shine over time. The tool offers endless possibilities and we are limited only by our imagination. It can be used for lead generation, lead enrichment, audience segmentation and personalization with quizzes.

Overall, a tool worth buying if you are looking to engage your audience in new and innovative ways with interactive digital experiences.