From the user experience stand point, Zagomail is easy to use, and I like that.

Works for woocommerce (they have a dedicated plugin for Woocommerce) and non-woocommerce websites (they have a dedicated plugin for wordpress Forms - that looks clean, easy to setup, allows for conditional steps and it works!)

Easy to import subscribers: since I wanted to simplify my lists, I imported my contacts manualy using CSV file, and it worked fine.

Creating automations: is not as straight forward, but it's not hard either, once you realize that you need to first create the sequence-emails to send during the automation, and set the automation after. There are also A LOT of options to play with.

At the beginning, the campaings requires Zagomail team approval: So you have to send them a few information about how you aquired the emails, your optin URL and some screenshots of your latest campaigns statistics. Although it's a bit annoying to get to this step, is also a good sign that Zagomail cares for the quality of their product.

The Campaigns page is a bit confusing with all the woocommerce related sequences that I can't delete and the individual campaign stats taking so much space on the screen.

Overall, I think this is my replacement for MailerLite and I hope the Zagomail team with keep this working for years.