Since launching on AppSumo, one piece of feedback kept coming up again and again:

“Why do I need to buy credits if I already bought the LTD?”

Fair question.

The truth is that AI generation, especially for video and advanced creative workflows, has real infrastructure costs behind the scenes.

But we heard you loud and clear.

This was by far the most common piece of feedback from the community, and we knew we had to address it.

So we built it.

BYOK (Bring Your Own Keys) is now live.

This means you can now connect your own AI API keys and use your Adle LTD without needing to buy Adle credits for supported AI usage.

If you already have your own access to providers like OpenAI, Google Gemini, and other supported models, you can simply plug them in and use your own usage directly.

Your LTD still includes the full Adle platform, direct integrations with Meta, Google, and TikTok, campaign launching and optimization, product updates, and everything else included in your tier.

BYOK simply gives you more flexibility, more control, and a lower-cost path if you prefer to use your own AI infrastructure.

To everyone who gave us honest feedback, including the tough reviews, thank you.

Good products get better because users speak up, and founders listen.

If this was the only thing holding you back, now is the perfect time to jump back in 🙌

And if you’ve been waiting for this feature, we’d genuinely appreciate an updated review or fresh feedback on AppSumo. It helps us keep investing in Adle, shipping faster, and making the product even better for everyone.

Alejandro Reyes Bradford

Co-founder & CEO, Adle

I'll keep this real because that's the only way I know how to write.

I'm Alejandro, co-founder and CEO of Adle (you might've seen us as Buzzly before, same team, same product, sharper name).

Why Adle exists

I'm a self-taught dev from Colombia. Before Adle, I built and exited another startup, and along the way I built multiple products & ran ads for a lot of small companies and my own projects. I kept seeing the same thing on repeat:

People had great products and zero idea how to launch a Meta or Google campaign without lighting money on fire. They'd hire an agency for $3K/mo and get a junior media buyer copy-pasting the same playbook from 2019. Or they'd try to do it themselves, get crushed by the learning phase, and conclude "ads don't work for us."

Ads work. The tooling around them is just stuck in 2018.

So my co-founder Daniel and I built Adle: an AI media buyer that creates, launches, and optimizes campaigns across Meta, Google, and TikTok, without you needing to design high performing creatives or know what a CBO is.

Who this is for

Agencies managing 3–20 clients, lead-gen businesses (SaaS, services, local), ecommerce brands, and founders who want to launch ads without hiring someone.

FAQs I know are coming

"Is this just a wrapper on ChatGPT?"

No. We integrate directly with the Meta, Google, and TikTok ad APIs. The AI proposes campaign structures, audiences, creatives, and budgets, then actually launches and manages them inside your ad accounts. Wrappers don't push real spend.

"Will my Meta account get flagged?"

We're an approved Meta Business Partner, an official Google Partner, and we use the platforms' official APIs. Every action is run from properly authorized Business accounts, fully reviewable, and your accounts stay yours.

"What about my data (and my clients' data, for agencies)?"

Your data is yours. We don't train models on your campaigns, don't share account data, and agency clients stay siloed. Full privacy policy on adle.ai.

"What's on the roadmap?"

More platforms (X, Pinterest, Reddit next), deeper agency features (white-label, client reports, multi-account), and smarter creative testing. Sumo-lings get it all at no extra cost on your tier.

"Are you going to disappear in 6 months?"

We're a Delaware LLC (Clapp Technologies), profitable on services, growing on SaaS with paying customers in 7+ countries. The LTD is tied to Adle's operational lifetime, which we plan to make a long one.

The ask

If you buy, actually use it. Connect an ad account, launch one campaign, see what happens. The Sumo-lings who get the most out of every LTD are the ones who plug it in within the first week.

Then come back and leave an honest review, we read every single one.

Questions below, [email protected], or chat at adle.ai. Daniel or I will personally reply.

Excited to have you 🚀

Alejandro Reyes Bradford

Co-founder & CEO, Adle