I was pretty skeptical at first.
My plan was to just test it out before fully committing.
But after using it for a few weeks across several of my brands for ad creation, here's my honest review — the good and the not-so-good.

1. First Impression (Onboarding & Brand Mapping) — 90/100
Right after signing up, Adle intuitively mapped out our business. What surprised me: I run several websites with different niches, and Adle mapped all of them well — not just colors, names, and logos, but also target audience, competitors, and more.

At first I thought this was just "nice-to-have" extra data. Turns out it's actually crucial once you start building campaigns — this data becomes the foundation for solid ad results.

2. Content Creation — 100/100
My first attempt using the standard "create content" flow gave fairly generic results (I'd rate it 70/100).

But once I filled out the Advanced Configuration completely, the result was WOW. Way better than what we used to design manually in Canva, and beyond my expectations. This is what ultimately made me switch to creating content in Adle.

My favorite feature: Service URL. Adle can pull the exact image I need from there (e.g. an ebook mockup I'm selling) and directly incorporate it into the generated design.

Important note for anyone who wants the best results:

✅ Use Advanced Configuration and fill it out as completely as possible
✅ Add your Service URL, then pick the image from there
✅ Fill in Instructions — this, in my opinion, is what makes the biggest difference between a WOW result and just an average one
3. Image Credit/Token Cost (BYOK) — 100/100

At first the credits felt expensive, even though I got the Tier 3 plan with 2,400 credits — it felt like a waste to burn through them.

So I tried BYOK (Bring Your Own Key), and after running the numbers, it turned out to be quite affordable. To generate one 3:4 image:

Provider Cost per image
Gemini ~Rp 2,600 (~$0.16)
Anthropic $0.07 (~Rp 1,300)
OpenAI Rp 0
Total ~Rp 3,900 (~$0.24) / image

Note: for Anthropic, it seems to default to Opus (not Sonnet) — probably to maximize quality, but it does push the cost up a bit. For OpenAI, oddly it came out to Rp 0 — not complaining, no charge is fine by me.

At that price point for ad creative, it's absolutely worth it.

4. Video Creation — 0/100

This one hasn't worked at all for me. I entered all five required API keys (fal.ai, etc.), but it kept failing every time. I specifically didn't want to use credits since they're expensive — I wanted to use BYOK, but it turns out BYOK isn't supported for video.

I reached out to support about this issue and haven't heard back yet.

5. Integrations (Meta Ads) — 100/100

This is the standout feature. I just tried the Meta Ads integration and the flow is genuinely great. So many features that clearly solve real pain points — to the point where I thought: "whoever built this must be a digital marketer themselves, because they clearly know our exact problems and made it as easy as possible."

I tested publishing straight from Adle, and within moments it showed up on the Meta Ads dashboard. The sync is solid.

Haven't tried Google Ads or TikTok Ads integration yet — hoping those are just as good.

6. Support — (20/100) This is where it gets concerning 😟

This is the one area that genuinely worries me:

Asked on Discord — 5 days with no response
Used the "Get Help" chat — got a quick auto-reply directing me to report bugs via the chat button, but when I actually sent the bug details the next day, complete silence, no follow-up

I'm genuinely hoping Adle succeeds long-term because the product itself is really worth it. But if support doesn't improve, that's a real risk for anyone who'll depend on this tool for day-to-day operations.

7. Other Notes

There are still a few minor bugs (e.g. duplicating an ad accidentally duplicates the whole campaign instead). Overall still fine, and I'm hoping the bug reports I've submitted get taken into consideration.

Bottom Line

Overall, I'm happy with Adle. The part I love most is definitely image creation — it's been genuinely game-changing for my workflow. Thank you, Adle team — hope you keep growing and helping more people.

Highly Recommended — especially once support becomes more responsive.
Aviv