A: Hey CleverMac, thanks for your interest and that good question! Most of all, it has what we call the 'brand overview' where you can see per posting calendar the mapped (=planned) and published posts in one clutter-free timeline. Like this, you can easily zoom out and make sure that the overall story, look and feel defined on the brand strategy level are adhered to over time (setting up a strategy is easy, but discipline in execution is crucial).
This is already very useful for only one brand to make sure you have a good balance and sequencing in the overall story, it becomes even more decisive if you handle several brands. For example: We have on our agency part of our business clients who have several brands roughly around the same topic (finance) but different positioning and audiences - and for them, for example, this is really helpful to make sure each of them stays on its own 'territory'.
That is the most obvious functionality and one I had at the top of my very own wishlist when we built it (you might have read that we basically built it, in the beginning, to help with our own use cases as a brand agency doing social media for our clients as well as ourselves).
What is also helping to stay 'on brand' is that per calendar and/or across calendars, you can visually mark up campaigns and content pillars (for example, 'post about leadership each Thursday'), and this makes sure the story unfolds as defined in the brand's content strategy.

Hope this helps (let me know, ok?), also happy to help with any other question you might have. And, of course, would be great to welcome you in our little global universe of agile social media management - autumn greets from Munich, Germany

Kristin Reinbach [Founder + Product Lead Ägile Ässets]