Hey Sumo-lings 👋 Matthias here (with Dima) from Branding5. It's been a few months since our last update and we've been shipping non-stop. Here's what's new:
🎯 Brand Check score any asset against your brand
This is the big one. Upload images, text, or PDFs and Brand Check tells you how well they align with your brand positioning across 7 dimensions, with per-dimension feedback and coverage indicators to spot gaps. Full history so you can track and compare assets over time. Stop guessing whether that landing page, ad, or deck is actually on-brand, let the platform score it before it ships.
🤖 brand-guidelines.md — your brand, readable by AI agents
If you're using Cursor, Claude Code, ChatGPT, or any AI tool, this one's for you. Export your brand positioning as a agent-ready brand-guidelines.md file and drop it into your AI agent to generate on-brand copy, UI, and assets automatically. Find it under the Export button on any brand positioning report, right next to PDF-Export.
🏢 Organizations + secure client share links
Create or join organizations, invite teammates, and manage roles from settings. Organisation owners can set branding that applies to all members and shared reports automatically. Plus: scoped, read-only client access via secure share links — no account required for your clients, and guests always see your branding, never theirs. Owners can refresh shared reports anytime to keep links current.
🔍 Website Insights
Website Analysis now surfaces a Website Insights card with tone of voice, implied values, suggested brand values, and strategic recommendations so the platform doesn't just describe your site, it tells you what to do about it.
⚡ Faster, smoother, sturdier
- Brand positioning report generation is significantly faster
- Improved retry flows, better landing page regeneration with fresh crawls
- Enhanced color system: automatic variants, gradient previews, click-to-copy hex codes, exports as CSS variables, Tailwind config, SCSS, and JSON
- Japanese and Korean language support added
What's next
Check out our roadmap. We have a lot planned for you!
As always, thank you for the feedback. It genuinely shapes the roadmap ❤️
— Matthias, Dima & the Branding5 Team