Brilliant Directories

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Q: Track Member Reads & Targeted Email Segments

Can we track which articles each member reads in the community, segment members based on their topic preferences, and then send them a tailored email series aligned with their interests?

Preferably all done in automation.

oyxgeneApr 15, 2025
Founder Team
Jason_BrilliantDirectories

Jason_BrilliantDirectories

Apr 16, 2025

A: Thanks for the great question and for thinking ahead about personalizing your member experience — that’s a smart approach! 😊

While BD doesn’t currently offer fully automated interest-based email flows natively, there are still some solid options to move in that direction:

• ⭐ Members can bookmark or favorite posts they like
• 📨 You can let users subscribe to specific newsletter categories (topics they select)
• 📋 Segment your audience based on interests they opt into — and send campaigns accordingly
• 🔄 Use tools like Mailerlite, Zapier, or Pabbly with BD’s RSS feed to auto-send emails when new posts are published in categories they follow

Here’s a great tutorial on how to set up a semi-automated workflow using RSS + email tools:
https://www.brilliantdirectories.com/blog/auto-send-newsletters-from-new-website-posts-rss-email-campaign-with-mailerlite-pabbly-zapier

And if there’s a third-party platform that allows interest-based automations, you can always export segmented lists from BD to plug into those flows.

Let us know if you want help brainstorming ways to set it up — always happy to help! 💬

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Posted: Apr 17, 2025

once they bookmarked or favorited posts they like, can we export that particular member list?
Or does the list come with the particular tags, e.g. business, investment, economy, etc.

Founder
Posted: Apr 17, 2025

When members bookmark posts, it’s saved for them only. The total like count is public, but you can’t currently export who liked what. Great idea though—we’ll pass it along as a possible Smart List feature for future updates!

Posted: Apr 17, 2025

Thanks for your clear explanation. Loving it!