It's one of my favorite AI tool. The Flow builder allows you to automate content and even generate web page (landing page builder).
The function I've used the most so far is for rewriting text, which is the best on the market. It works very well in my language (French).

On the other hand, I had bought it in a previous deal to use on my clients sites via the WordPress plugin, but the number of sites has since been limited and its ergonomics were not practical.
The interface is clear but could be improved.

But support is great and responsive also updates are regular. I'm looking forward to more in 2024 !