Deliver personalized demos at scale

Dale
Demo creation
Topic prioritization for demos
Demo sharing
Buying intent analytics overview

Dale

-94%$69
$1,188
  • Lifetime access
  • Refundable up to 60 days
  • Plus members are covered by our We Got Your Back guarantee
AppSumo Launchpad

Chosen by AppSumo for their potential and innovation

Giving the same product demo over and over again is a time suck. Dale sends every prospect an instant, personalized demo as soon as they land on the page and tells you who’s ready to buy.

TL;DR

  • checkmarkBuild no-code, interactive demos for sales, onboarding, and training, and then share instantly via link
  • checkmarkSee which features each lead prioritized in their demo and route high-intent prospects to your CRM automatically

At-a-glance

getdale.com

Alternative to

Loom, Vidyard

Integrations

HubSpot, Salesforce

Best for

Marketers, SaaS, Sales managers

Dale logo

Dale

Create, share, and track self-serve product demos that capture buying intent and engage prospects on demand

Build demos without a developer

  • Capture your product screens and flows in minutes using Dale's no-code builder—no dev help needed
  • Create single-experience, video, or multi-language demos to match your sales motion
  • Organize your entire demo library in one place, so reps always know what to send
Build demos without a developer

Route every viewer to the right story

  • Let prospects self-select the topics that matter most and watch in their own sequence
  • Route viewers by role, use case, or industry so each lead gets a demo that speaks their language
  • Deliver one link that adapts its path based on how each viewer responds
Route every viewer to the right story

Share demos in seconds

  • Replace your 'Book a Demo' button with a shareable link that delivers an instant personalized demo
  • Add attachments and resources inside the demo flow so prospects never have to ask for follow-up materials
  • Send demos straight from your own email domain using SMTP, so every touchpoint stays on brand
  • Capture viewer contact details directly inside the demo—no separate form or landing page needed
Share demos in seconds

Turn engagement into pipeline

  • See which topics each prospect prioritized during their demo and use that intent data to lead every sales call
  • Automatically score leads based on demo engagement and route high-intent prospects to your CRM or sales team
  • Push signals to your CRM or Slack, so your team can follow up at the exact right moment
Turn engagement into pipeline

Choose the plan that’s right for you

Feel secure in your purchase with AppSumo's 60 day money-back guarantee.

Refundable up to 60 days
Plus members are covered by our
We Got Your Back guarantee
Deal terms & conditions
Dale
See Dale
Founded February 17, 2017
🇮🇳Bangalore, India
11-50
Growth
Seed
Verified by PandaDoc

Craft engaging product demos

I spent years giving demos that missed. So I built this.

Demos shouldn't be one-size-fits-all, and they shouldn't cost you a sales rep's calendar just to show up.

Dale replaces "Schedule a Demo" with a personalized demo that runs itself. Buyers tell you what matters - by industry, role, or region - and Dale instantly rebuilds the demo around them, showing only what's relevant, in the order they care about. The unqualified filter themselves out. The serious ones lean in.

Here's the part that changes everything: while they explore, Dale is reading every signal. Which topics they rated important, what they watched and replayed, where they lingered, which walkthrough steps they checked, what they clicked. It turns all of it into Buying Intent Signals - a clear read on exactly what each buyer wants, before you ever speak to them.

That intelligence doesn't sit in a dashboard collecting dust. Dale scores every lead automatically and pushes the signals straight into HubSpot (adding more CRMs), so your team knows who's hot, why, and what to say - before anyone picks up the phone.

This is how you scale without adding headcount. No SDR army qualifying leads one call at a time. No reps burning hours on demos that go nowhere. Your best demo, personalized for every visitor, running 24/7 - while the intent data does the qualifying for you.

I spent years in enterprise sales selling one product across a dozen industries, watching generic demos miss what people actually cared about. Dale is the tool I needed and never had.

Deliver demos at scale. Know every buyer before you connect. Walk into every call already ahead.

I think it'll change how you sell.

- Nizam

Questions & reviews

AskSumo

'Dale has received high praise for its ability to deliver instant, personalized demos and provide in-depth insights into prospect engagement, as well as comprehensive customer journey management. While there are some minor challenges such as longer setup time and potential complexity for non-technical users, these are outweighed by the overwhelmingly positive feedback. With its 5-star rating and glowing reviews, Dale is a solid choice for those seeking a powerful demo and customer journey platform. Additionally, the 60-day money-back guarantee makes it worth trying out.'

AI-powered summary of customer reviews