5ecb5cfafe7d4280b249229eb434a3fb5ecb5cfafe7d4280b249229eb434a3fb
5ecb5cfafe7d4280b249229eb434a3fbPLUS
Oct 27, 2025

Q: Should the domain used for sending emails be the same as the domain for my business?

For example, will it be better to send emails from example.net and the business website is example.com?

What is the best practice?

Founder Team
George_Dragit

George_Dragit

Oct 28, 2025

A: It should be, but a redirect to main website is also allowed, as long as you follow our Acceptable Use Policy and do not cold email.

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Yes — if you send from example.net you should have a running website on example.net. This was previously answered by Jiří Žižka who said we require a running website on the sending domain because it improves deliverability; have at least a simple website on the sending domain to ensure your emails do not end up in spam — this is why it’s mandatory. You can find that answer here: https://appsumo.com/products/emailit/questions/emailit-tos-1328824/

What does "redirect to main website is also allowed" mean?

Founder

Verified purchaser

Your sending domain needs to have a working website on it. Or be redirected to one.