Q: Meta integration
Does the Meta integration works only by syncing audiences or does it also include automating reply to comments on posts or reply to DM's?

David_Encharge
May 13, 2025A: Great question!
The Meta (Facebook) integration in Encharge is focused on audience syncing only. This means:
✅ What It Can Do:
Sync your Encharge contacts to Facebook Custom Audiences for targeted advertising.
Automatically keep these audiences updated based on your Encharge segments.
❌ What It Cannot Do:
It does not allow you to automate replies to comments on posts.
It does not allow you to automate replies to Direct Messages (DMs) on Facebook or Instagram.
If automating replies on social media is crucial for your strategy, I recommend using a dedicated social media automation tool alongside Encharge.
Would you like me to show you how to build a super-effective retargeting flow with the Meta integration?