A: Hey MrNan! 👋

Appreciate the thoughtful question—and honestly, Mailercloud looks like a solid tool if you’re mainly focused on newsletters and basic campaign needs.

But here’s how Encharge stands apart 👇

🔁 Mailercloud = Email marketing platform
Think: newsletters, campaigns, templates, autoresponders.
If you just need a system to send emails—Mailercloud does that well.

⚙️ Encharge = Marketing automation + behavior-based flows
Think: visual Flow builder, triggers based on user behavior, deep automation logic, lifecycle emails.

Here’s what Encharge offers that typically isn’t possible in a tool like Mailercloud:

• Behavior-based automation: Trigger emails when someone opens a specific email, clicks a link, or books a call
• Advanced Flows: Drag-and-drop automation builder (not just autoresponders)
• Native integrations with Stripe, Intercom, Calendly, Typeform, and more
• Segmentation based on activity, tags, custom fields, and multi-step logic
• Unlimited emails and team members (even on lifetime plans!)
• Full visual control over multi-step nurture journeys, onboarding flows, webinar sequences, etc.

🧠 Bottom line:
If you're mainly running campaigns and want a nice builder + metrics, Mailercloud may work well.

But if you're building a customer journey, want to automate workflows beyond email (e.g. tagging, segmentation, conditional actions), and create smart, reactive flows... that's Encharge’s sweet spot. 🔥

Let me know your use case and I can give a more specific comparison!

– David from Encharge