A: Hi there! 👋

Thank you for your question regarding server-side tracking. We're excited to share that Growify has already implemented server-side tracking through our proprietary PowerPixel™.

🔧 What is the PowerPixel™?
The PowerPixel™ is a server-side pixel, also known as postback URLs or server-side conversion tracking. This method allows us to track conversions that bypass the browser, enabling more accurate tracking, especially in scenarios where cookie-based tracking isn't available, such as on mobile devices or when users have ad blockers enabled. ​

🚀 Benefits of Server-Side Tracking
Enhanced Accuracy: By collecting data server-side, we can ensure more reliable tracking of user interactions, leading to better attribution and optimization of your ad campaigns.​

Bypass Ad Blockers: Server-side tracking isn't affected by browser-based ad blockers, allowing for more comprehensive data collection.​

Improved Data Privacy Compliance: Server-side tracking can be configured to comply with data privacy regulations, offering more control over data handling.​

📈 Future Enhancements
Looking ahead, we plan to further enhance the PowerPixel™ to provide even more accurate data synchronization with advertising platforms, improving the overall effectiveness of your campaigns.​

If you have any more questions or need assistance setting up the PowerPixel™ for your specific platform, feel free to reach out. We're here to help you make the most of Growify's features!

Best regards,
The Growify Team