One-time payment. Lifetime deal.

    Digitize recurring tasks and surface your knowledge for better customer experiences

    Social distancing doesn’t have to mean slowing down interactions with your customers (or not showering—I don’t know who needs to hear this, but three days is too long).

    But manually responding to the same frequently asked questions, digging for articles, and repeating monotonous tasks is a strain on your time and resources.

    Wouldn’t it be great to focus on your users and let automation take care of the rest?

    Introducing your new assistant, Malcolm!


    too long didn't read
    Create workflows and forms for recurring tasks to boost productivity
    Alternative to: Intercom, Typeform, and Help Scout
    Compile, manage, and share articles from your knowledge base
    Best for: Customer support teams who want to improve the customer experience and streamline recurring processes


    Malcolm! is a suite of tools that empowers your users to help themselves by transforming recurring tasks into forms and full customer journeys.

    Whether you’re dealing with customers, staff, suppliers, or brokers, Malcolm! makes servicing and interacting with your users a painless process.

    Malcolm! transforms your repeated tasks into automated processes to supercharge the experience for anyone you interact with.

    You can use workflows with your customers, team or suppliers! Create automated forms to collect new customer details and preferences, manage PTO and other HR requests, organize supplier invoices, and much more!

    Set up rules to send a notification when a workflow is complete and integrate it with your other systems so you never miss a beat.

    Then, just sit back and relax!

    Create automated workflows to streamline your recurring tasks.

    Use Malcolm! to create your own forms, surveys, questionnaires, and wizards (no, not the Hogwarts kind).

    Choose one of the pre-configured templates to get started, or create your own from scratch.

    The drag-and-drop form-builder will have you up and running in no time, and you can customize all the settings, including appearance and notifications.

    Add Malcolm!’s digital tools to your own website or app with embeds, widgets, plugins, and overlays.

    Want to pull the responses you collect in workflows and forms into your CRM or another service?

    Malcolm! offers 1,000+ third-party integrations, plus the ability to integrate with your own systems via webhooks.

    You can easily add your Workflows and knowledge base to your website or app with embeds, widgets, plugins, and overlays.

    Integrate with over 1,000 third-party apps to sync all your processes.

    Your customers have questions—let Malcolm! put the answers in their hands with a knowledge base of articles tailored to your brand.

    Users can find their own answers with natural language search or browse through the library of articles.

    Once they’re done, users can rate the articles to help you continually update and improve your content.

    Build a comprehensive, searchable knowledge base where customers can get the answers they need!

    Don’t have a website or just want a centralized place to house content? Get a dedicated hub with Malcolm!

    Malcolm!’s hosted hubs are quick, responsive websites that you can set up in minutes, letting you configure all of the content you want.

    You can use your own domain or subdomain and have full branding control over the hub, so it fits seamlessly with the rest of your content.

    Create branded hubs to house all your content.

    Nothing slips through the cracks with Malcolm!

    In the streamlined, comprehensive MyMalcolm dashboard, you’ll be able to create, manage, and review your workflows and stay on top of all your automations.

    Build and oversee your workflows and content library, and track all the performance with comprehensive analytics.

    Plus, you can supervise your team and check out all the activity on your forms in one place.

    Stay on top of your Workflows and automations with the MyMalcolm dashboard.

    Think of all the repetitive processes that take up your time... and watch them fade away. (Let’s paint some happy little trees, too.)

    From setting up custom forms and full customer journeys to tracking knowledge base performance, Malcolm! does it all so you can focus on growing your business and engaging with customers.

    Your users are the heart of your business—give them the interactive experience they deserve.

    Get lifetime access to Malcolm! today!

    P.S. Learn how to use Malcolm! like a pro by catching our training webinar replay here: Webinar Replay!

    P.P.S. Malcolm! has a ton of amazing use cases. If you've got more questions, we put together this handy video to shed some light on how it can work for you!

    From the founders

    May 12, 2020

    Hey Sumo-lings

    We are super excited to bring you Malcolm! - a set of flexible and easy to use tools that will make your users happy and you even happier.

    Wonder where your day goes with all those ad-hoc queries and tasks that keep arriving and interrupting you?

    Your very own superhero Malcolm! is here to rescue you.

    Turn the questions you regularly answer into FAQs.

    Turn recurring tasks or procedures into Workflows.

    Then let your users self service. We’ve lots of cool ways to put the content you create in Malcolm! in front of your users.

    They’ll love it and you’ll get your time back. Pretty cool right?

    Plus Malcolm! is always there ready to assist 24/7/365. He never gets tired. He’s full of energy!

    You can find some ideas on how to use Malcolm! in our blog:

    Some FAQs:

    Why are you called Malcolm? Who is Malcolm?

    All is revealed:

    What is an instance?

    An instance is a collection of related FAQ’s and/or Workflows that your users will see and interact with plus a set of management tools that you and other members of your staff or team will use. More here:

    What/who do you mean by users?

    Users are your audience - whoever you want to use Malcolm! with. Your users could be your customers, your suppliers, your staff, your tenants, your students etc etc - it’s totally up to you. The possibilities are endless!

    Other useful stuff:

    For more FAQs visit our Support Centre ( which - of course - runs on Malcolm!):

    And check out some of our walkthroughs on YouTube:

    We’re looking forward to your feedback and questions :-)

    Read more

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