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AppSumo Radar beta
Radar products are early-stage listings that are managed by the team who built the product.Learn more about Radar

Coaching, courses and community in one

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Course management screen in MyCoachingSoftware: a table of courses with status published or draft, badge level, pass score, lesson pass rate, certificate setting and price, with a sidebar for courses, badges, certificates, enrollments and student progress
Website builder in MyCoachingSoftware: a coaching homepage with headline and photo on the left, and the live editing panel on the right with fields for eyebrow, headline words and body text.
Member directory in MyCoachingSoftware: profile cards with photo, location and interest tags, plus buttons to view a profile, message or add a friend, with interest and group filters on the left.
Course overview page in MyCoachingSoftware showing a signature program with 10 modules and 20 hours estimated duration, a module list with locked lessons on the left and the intro video on the right.

MyCoachingSoftware

Micro-SaaS
$78
  • Lifetime access
  • Refundable up to 60 days
No "We Got Your Back" guarantee. Radar is a discovery engine — we don't vet these products, so this guarantee doesn't apply.
AppSumo's 60-day refund applies to most deals. AI skills are non-refundable once redeemed.
AppSumo Labs

Early-stage product. Brought to you by the team who built it.

Coaches juggle separate tools for courses, community, payments and a website. MyCoachingSoftware runs all of it under your own brand in one platform, so you can get back to coaching.

TL;DR

  • checkmarkRun courses, community, payments and your own branded website from one platform
  • checkmarkTrack real client progress — check-ins, tasks, contracts, bookings and session data

At-a-glance

mycoachingsoftware.com

Alternative to

Kajabi, Mighty Networks, Thinkific

Integrations

Make, Stripe, Zapier, Zoom

Best for

Consultants, Course creators, Coaches

Everything you need to run your coaching business

Build & sell online courses

  • Create complete courses with lessons, quizzes, badges, certificates, plus SCORM, xAPI and H5P support.
  • Track student progress and see how members are performing from one dashboard.
  • Sell your courses directly with built-in payments, subscriptions and access management.
  • Coach your way with one-on-one coaching, group coaching, and content-based coaching programs.
  • Track student progress and see how members are performing from one dashboard.
Build & sell online courses

Build unlimited websites with your own brand

  • Launch unlimited websites and connect your own custom domains.
  • Design without coding using the drag-and-drop editor and visual frontend builder.
  • Start faster with 16 premium templates and customize them to match your brand.
  • Build high-converting marketing funnels for lead generation, offers and program sales.
  • Reach clients worldwide with your platform available in 7 languages: English, Dutch, German, French, Spanish, Italian and Portuguese.
Build unlimited websites with your own brand

Build a thriving community around your brand

  • Create groups & micro-communities for different programs, memberships, topics or audiences.
  • Keep members engaged with posts, discussion threads, comments, likes and shares.
  • Connect in real time with private and community chat built directly into your platform.
  • Bring coaching and community together so members can learn, connect and interact without switching platforms.
  • Build deeper client relationships by giving your audience their own dedicated space under your brand.
Build a thriving community around your brand

Automate your business & connect your favorite tools

  • Accept payments your way with Stripe, PayPal, or your preferred payment provider.
  • Automate your workflows with Zapier, Make, Pabbly Connect and Albato integrations.
  • Connect virtually anything using webhooks and automation workflows.
  • Get started faster with AI onboarding that helps you set up and configure your platform.
  • Create unlimited communities for different programs, brands, memberships or audiences. Fully whitelabelled
Automate your business & connect your favorite tools

Choose the plan that’s right for you

Feel secure in your purchase with AppSumo's 60 day money-back guarantee.

Coach Essential

$78
Lifetime access
1 coachMaximum Coaches
3 coursesMaximum Courses
100 studentsMaximum Students
5 unique themesFree Website
1 CommunityMicro Community
Basic supportSupport via email
5GBStorage
Sub domainDomain
Unlimited Subscriptions
Automation
Community Access
Advanced Analytics
White label

Coach Growth

$168
Lifetime access
3 coachesMaximum Coaches
10 coursesMaximum Courses
500 studentsMaximum Students
5 unique themesFree Website
3 CommunitiesMicro Community
Basic supportSupport via email
25GBStorage
Custom DomainDomain
Unlimited Subscriptions
Automation
Community Access
Advanced Analytics
White label

License Tier 3

$298
Lifetime access
Unlimited coachesMaximum Coaches
UnlimitedMaximum Courses
UnlimitedMaximum Students
5 unique themes & 16 premium templatesFree Website
UnlimitedMicro Community
Priority Support - Email + Ticket system + ChaSupport via email
100GBStorage
Custom Domain + Premium websiteDomain
Unlimited Subscriptions
Automation
Community Access
Advanced Analytics
White label
Refundable up to 60 daysNot covered by We Got Your Back. Why?
Deal terms & conditions
MyCoachingSoftware
See MyCoachingSoftware
Founded September 1, 2025
🇲🇽Mexico City, Mexico
1-10
Startup
Bootstrapped
mycoachingsoftware.com

I built the coaching platform I wish I'd had.

Every coach I talked to was running their business across five or six tools. Courses in one place, the community somewhere else, payments in a third, a website built elsewhere, and a pile of apps holding it all together. Each one costs money. Each one costs attention.

So I built MyCoachingSoftware: one place for the whole thing. Courses, community, website, payments, marketing, automation — without having to become an IT person to keep it running.

I'm a developer, so I knew the technology was never the hard part. The hard part is making something powerful enough for a serious coaching business and simple enough that you can forget about it and get back to your clients.

Today it's a full white-label platform coaches make their own. And we're not finished we listen, we fix, we keep pulling more of the business into one place.

Paul Frederik de Zwaan
Paul Frederik de ZwaanSee Paul Frederik de Zwaan on LinkedIn
Founder & CEO

What “Radar” means for this product

Learn more about AppSumo deals

Radar is home to early-stage products looking to gain traction. Here’s the lowdown of what these deals are and aren’t.

Where it is in its life

Radar products are at the start of their journey. They're fresh on the scene and building a customer base.

How we vouch for it

We've verified the basics and reviewed the listing for safety. Success isn't guaranteed — we haven't fully vetted every claim, feature, or result.

Code & security review

All AI skills are reviewed for security purposes. We do not review software code — partner owns security and what ships.

Refund policy

60-day refund on most deals. AI skills are non-refundable once redeemed.

Pricing

Prices are set by the founder. Simple as that.

Where you'll see it

The Radar section of our site exclusively. These products are in early discovery and not quite ready for the AppSumo limelight yet.

Radar is a discovery engine — because we aren’t vetting these products, our We Got Your Back guarantee doesn’t apply. Should these products show traction, our team will work with theirs to get them ready for the main stage (and protected).

Questions & reviews