Perpetua

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    Automate and scale ads on marketplaces

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    Perpetua is an AI-powered ad automation platform for growing and scaling e-commerce companies through marketplaces.

    You can use it to automate advertising on Amazon, Instacart, and Walmart.

    For Amazon, you can launch your ads in seconds. You simply design your strategy and set your advertising cost of sales (ACOS) and daily budget, and the platform will launch and manage the ads. It will make the right bid on the right keywords at the right time and automatically adjusts the bids daily to ensure you reach your ACOS.

    Perpetua analyzes and showcases ad metrics by the hour, so that you can make changes and boost performance. You can also use it for competitor research.

    Run various types of ads, such as sponsored brands video, sponsored brand, sponsored display, and Amazon DSP ads.

    For Walmart and Instacart, you set the return on ad spend (ROAS) and daily budget, and Perpetua will launch and run ads to meet your goals. After launching the ad, it will share metrics such as keywords, product performance, and the device your target audience is using, so that you can adjust your ad strategy.

    For Walmart ads, Perpetua will even suggest keywords you are missing out on so you can add them with a click.

    Perpetua has a video editor that can help anyone create high-converting video ads. You just choose the product, theme, and customize the ad, and launch. You can also build custom themes.


    Key features

    • Automate advertising on Amazon, Instacart, and Walmart
    • Set ACOS and daily budget and watch AI run the ad
    • Create videos for your ads
    • Analyze ad performance with analytics
    • Do competitor research

    TL;DR

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    At-a-glance

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    Features

    Overview

    Create featured product ads for Instacart
    Create featured product ads for Instacart
    View ad performance by the hour
    View ad performance by the hour
    Use the Intraday reporting
    Use the Intraday reporting
    Find Amazon search insights
    Find Amazon search insights
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