Press Ranger Reviews

I purchased Press Ranger on AppSumo with high expectations, especially for media targeting and journalist discovery. Unfortunately, my experience has been largely disappointing, particularly for the Italian and European markets.

Main issues:

1. Extremely weak categorization
The category system is far too generic. “Travel” includes anyone who casually mentions traveling in their bio (e.g. “travelling when possible”), even if they are actually journalists covering economy, tech, politics, or general news.
There is no real editorial specialization logic, just keyword matching on bios.

2. Bio-based filtering is misleading
Because filters rely heavily on bio text, the results are full of false positives. This makes the platform unreliable for anyone who needs precise targeting (travel, food, tourism, lifestyle niches, etc.).

3. Not suitable for professional media relations
If you are a journalist, publisher, or PR professional who actually knows how editorial beats work, this tool quickly becomes frustrating. It may work for bulk or generic outreach, but not for quality-driven PR.

4. Very poor results for Italy
For the Italian market, the database is noisy and inaccurate. Many journalists included in “Travel Italy” lists clearly do not cover travel at all. This makes the tool unusable without heavy manual filtering outside the platform.

5. Very slow onboarding and updates
About a month ago, shortly after purchase, I sent detailed information about:

my Italian magazines

my professional profile as a journalist

They acknowledged everything and collected the data, but to date I see nothing live or updated on the platform. The response time and execution are extremely slow.

Conclusion:

Press Ranger might be usable for:

US or international generic outreach

bulk campaigns where precision is not critical

But for European markets (especially Italy) and for serious media relations work, it falls short. At this point, I am seriously considering requesting a refund.

I recently started working with a company to help them with their marketing and positioning in AI citations. Press Ranger was super helpful in creating a digital foot print for this. Steve jumped on a call with us and gave us a lot of helpful pointers. We stopped paying a PR agency because Press Ranger gave us the same results for half the price. I definitely recommend it if you have the need for digital PR. I hope the UK media database grows over time with lot more filtering options.

I rarely full stack LTD's but couldn't help myself, its a very unique product that makes your brand, company, mission or project accessible to the world. It was originally brought to my attention by Dave Swift who those of us in the LTD hoarding game have known and trusted for a while. I was asking him for advice on how to bring more attention to the non profit work we do in Lahaina and he mentioned Press Ranger. So far its been amazing. The founders are so responsive and very kind as well. I am complete idiot when it comes to PR and Press Ranger makes me feel like just a regular idiot. It helps simplify things and when you don't know what you are doing just hit them up and they will help. Not sure if its still available but if it is full stack this bad boy.

Press Ranger is one of those special finds offered on Appsumo. I bumped myself to a full 10 stack. My reason, the guy behind the program Steve. He's dedicated and committed to the platform. Each time I've needed asssistance it's been delivered professionally and fast. The leads and contacts are solid. Overall one of the best managed programs that ever been offered on AppSumo. 5 Taco's for sure.

Worst experience. As a member what they are offering about press releases packages and pricing and claim that members and ltd holders are paying half of the original price is not fair claim. Those press releases still available cheaper on internet.

The journalist contact details are not real or outdated.