Q: PXL can have a great future if it changes its course to a BLUE SEA!
Dear PXL developers,
This message comes with the same urgency that we feel when noticing the lack of adaptation and originality of PXL in the year 2024. Unfortunately, until now, we have seen little innovation in the application, merely adding features that other apps already had in 2018, many of which have been sold here on Appsumo. The reality is that you are lagging behind in terms of originality and have not adapted to the changing demands of the market in 2024.
**Point 1: Individual Access and Data Privacy**
The absence of individualized access and data privacy for each client reflects this lack of adaptation. We are in a scenario where you are not gaining any ground against the competition, but also neglecting the logical expectations of modern users and us, the sellers of PXL. Imagine the disappointment of a client who, in 2024, is using functions that other apps offered years ago. :-(
Implementing individual access and ensuring data privacy is not just a necessity; it is an obligation to remain relevant in the market. In many countries and throughout Europe, there are GDPR data protection laws, and non-compliance results in significant fines for vendors. Below, we will add information on where and in which countries customer data protection is already required.
But let's go further: end customers not only desire privacy but also the ability to view their own statistics. This desire is not just a whim but a vital need for them to adapt their marketing strategies and avoid losses with their ads.
In practice, this means that the demand for statistics requests will be overwhelming, and we, as sellers of the PXL app, cannot efficiently handle all these requests. The solution is clear: each client needs their own particular and private access. It is not only a benefit for them but also lightens our load as sellers, allowing us to focus on providing quality service instead of constantly managing statistics requests.
We cannot overlook the fact that these features should not only be standard but are also essential to maintain customer trust and move towards the coveted "BLUE OCEAN." We will also add more information about what a BLUE OCEAN is, in case you are not familiar. We aim to provide value to you as well.
**Point 2: Integration of Artificial Intelligence (AI)**
In the competitive world of applications in 2024, with many apps incorporating AI, the lack of integration of Artificial Intelligence (AI) into PXL is a omission that we cannot overlook. While other applications are rapidly advancing into the future, PXL seems to be stuck in the past, unable to adapt to the current demands of the market in 2024.
We cannot help but wonder if you have even considered the possibility of incorporating AI into PXL. This is not just an optional add-on; it is an imperative need to stand out in a saturated market. The lack of innovation in this aspect leaves us wondering if PXL is truly committed to excellence and long-term relevance.
If you do not take immediate measures to address these deficiencies, the offerings of PLAN 2 and PLAN 3 become excessive and unnecessary since the application lacks the fundamental features needed to compete in this evolved market.
**Point 3: Microsites**
We appreciate the Microsites feature, but we believe there is still much room for improvement. Imagine being able to create Microsites with the help of AI. The possibilities would be endless. However, we notice that this part of the app still requires some significant adjustments, details that the competition has carefully attended to. We hope to see more refinement in this area soon.
**Point 4: Roadmap and Functional Examples**
We have noticed that on your page, the link to https://www.pxl.to/roadmap returns a 404 error. This indicates that you currently do not have a Roadmap. It would be beneficial for you and for us, the buyers, to have a clear vision of future updates and planned improvements. Do not forget to set an example and follow what you propose on your own sales page.
**Point 5: QR and Competition**
We appreciate the QR option, but we observe that, compared to the competition, this function needs more development in functional options, optics, and varieties. To stand out in the market, it is essential not to fall behind in key aspects like this.
**Point 6: Future of PXL**
We sincerely believe that PXL has a good future as an app if it knows how to adapt to the market and understands the concept of the BLUE OCEAN. We believe it can become a TOP APP among the top 10 in its category. We will be closely monitoring the next 60 days and will see how PXL evolves and if the developers at least create a ROADMAP and note the suggestions from "us," the customers. However, if we see in the next 60 days that the developers of PXL continue as they are now, we will request a REFUND of our PLAN 3. This app would not be useful for resellers of services of this kind, only for individual users who do not resell services to their clients.
While offering Unlimited in PLAN 3 is appreciated, it is not beneficial if you do not provide what the market and our clients are asking from the sellers of this app, just as we convey these desires to the developers of PXL: individual access and privacy of the data and work created in PXL.
**Point 7: Changes and Evaluation**
If we see that you change, we will also change our evaluation to 5 STARS. We are committed to PXL, but we need to see a similar commitment from your side to ensure a successful future for all.
We appreciate your attention to this critical matter and hope you understand that these are not just suggestions but imperatives for the future of PXL. The competition does not sleep or wait, and adaptation and innovation are the only ways to ensure continuous success in this constantly evolving market of 2024 and the years to come.
Greetings from the trenches of the front lines. Your PXL sellers ;-)

Team_pxl.to
May 15, 2024A: Thank you for your detailed feedback and insights into your experience with Pixel. Your feedback is invaluable to us as we strive to continually improve and innovate the platform.
Point 1: Individual Access and Data Privacy
We acknowledge the importance of individualized access for each client, and we're working to add workspaces to the tool in the near future.
Point 2: Integration of Artificial Intelligence (AI)
The integration of AI into Pixel is something we're considering, and I appreciate your suggestion. We're currently looking into different ways for how AI can enhance our platform.
Point 3: Microsites
I'm glad to hear that you appreciate the Microsites feature. Your feedback regarding further improvements on this aspect of the app is duly noted.
Point 4: Roadmap and Functional Examples
The current roadmap is available at https://pxl.to/roadmap although it does need to be updated, you should be able to see the features we plan to add soon, and those we have added thus far.
Point 5: QR and Competition
Improving the functionality of the QR feature is on our radar, and again appreciate your feedback on this matter.
Point 6: Future of Pixel
I share your optimism for the future of Pixel and are committed to delivering a top-tier product that exceeds expectations.
I hope this answers any questions, and thank you once again for your feedback and continued support.
Cheers,
William


Verified purchaser
In **marketing**, the concepts of **"Red Ocean"** and **"Blue Ocean"** represent two different strategic approaches. Allow me to explain the differences and benefits of each:
1. **Red Ocean**:
- Analogy: It is compared to a sea infested with sharks, where competitors fiercely battle for the same prey.
- **Characteristics**:
- **High competition**: In this scenario, companies compete in an already defined market.
- **Price competition**: The strategy focuses on differentiating from competitors through pricing or features.
- **Saturated market**: There is a typical and predictable way of conducting business.
- **Examples of strategies in the red ocean**:
- Directly competing with others.
- Maximizing existing demand.
- Choosing between offering value or reducing costs.
2. **Blue Ocean**:
- Analogy: Represents a new unexplored territory without competitors.
- **Characteristics**:
- **Exploration of new markets**: The strategy aims to create a space where there is no competition.
- **Creation of new demand**: By innovating and differentiating, it generates demand that did not exist before.
- **Focus on differentiation**: Seeking to offer something unique and valuable.
- **Examples of companies in the blue ocean**:
- **Cirque du Soleil**: Transformed the entertainment world by merging circus and theater.
- **Apple**: Revolutionized the technology industry with innovative products.
- **Nintendo Wii**: Created a new category of video games.
- **Novo Nordisk**: Specializes in diabetes treatments.
**Benefits of transitioning from Red Ocean to Blue Ocean**:
- **Less competition**: By exploring new spaces, direct competition with competitors is avoided.
- **Higher profit margins**: Differentiation allows for more favorable pricing.
- **Sustainable innovation**: Creativity and the pursuit of uniqueness lead to sustainable growth.
In summary, while the **Red Ocean** involves competing in a saturated market, the **Blue Ocean** focuses on creating new markets and differentiating from the competition. The choice depends on the strategy and objectives of each company¹²³⁴⁵.
Source: Conversation with Bing, 16/2/2024
(1) Digital Marketing; Red Ocean vs. Blue Ocean. https://tierramarketing.es/marketing-digital-oceano-rojo-vs-oceano-azul/.
(2) What are they and what is the difference between red and blue oceans. https://bing.com/search?q=Mar+azul+y+Mar+Rojo+en+el+marketing+diferencias+beneficios.
(3) What are they and what is the difference between red and blue oceans. https://www.esan.edu.pe/conexion-esan/en-que-consisten-y-cual-es-la-diferencia-entre-oceanos-rojos-y-azules.
(4) Differences between Red Ocean and Blue Ocean | EAE Online Blog. https://www.eaeprogramas.es/blog/internacionalizacion/oceano-azul-y-oceano-rojo-principales-diferencias.
(5) Blue Ocean Strategy vs. Red Ocean Strategy: Value vs. Costs. https://mentoringnegocios.com/estrategia-oceano-azul-oceano-rojo/.


Verified purchaser
The data protection law in the European Union is called the General Data Protection Regulation (GDPR). This legislation, also known by its acronym GDPR, has been in effect since May 25, 2018, and it establishes rules for the protection of personal data across Europe. Its objective is to ensure that citizens have consistent rights regarding the protection of their data, regardless of where the processing of such data takes place. Additionally, the European Data Protection Committee (EDPC) oversees the consistent application of these rules throughout the European Union.
In other countries, similar laws exist to protect citizens' personal data, though each country may have its specific legislation. For instance, in Spain, the Organic Law on Data Protection and Digital Rights Guarantee complements the GDPR and provides additional provisions for data protection and digital rights. Overall, data protection is a crucial global issue, and many nations have adopted specific regulations to address this matter.
Worldwide, 137 out of 194 countries have implemented legislation to ensure data protection and privacy. Below are some countries outside the European Union with data protection laws similar to the General Data Protection Regulation (GDPR):
1. **Switzerland**: It has the Personal Data Protection Law.
2. **Bahrain**: It has a Personal Data Protection Law.
3. **Israel**: It regulates data security through its Data Security Regulations.
4. **Qatar**: Its Law No. 13 addresses data protection.
5. **Turkey**: The Personal Data Protection Law No. 6698 governs in this country.
Moreover, in other continents, we find:
- **Africa**: Kenya has the Data Protection Law.
- **Asia**: Japan has the Personal Information Protection Act.
- **Oceania**: New Zealand follows the Privacy Act.
- **South America**: Argentina has Law No. 25,326 on Personal Data Protection.
- **North America**: Canada adheres to the Personal Information Protection and Electronic Documents Act (PIPEDA).
It is worth noting that data protection is a relevant global issue, and many countries have adopted specific regulations to address it.
Source: Conversation with Bing, 16/2/2024
(1) Data Protection and Privacy Legislation Worldwide | UNCTAD. https://unctad.org/page/data-protection-and-privacy-legislation-worldwide.
(2) GDPR Countries in 2024 | GDPR Advisor. https://www.gdpradvisor.co.uk/gdpr-countries.
(3) Global Privacy Law and DPA Directory - International Association of .... https://iapp.org/resources/global-privacy-directory/.
(4) Data protection adequacy for non-EU countries - European Commission. https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/adequacy-decisions_en.
(5) Getty. https://media.gettyimages.com/id/1131949134/photo/wild-african-elephant-in-the-savannah-serengeti-national-park-wildlife-of-tanzania-african.jpg?b=1&s=612x612&w=0&k=20&c=9Q9xWrKxQKuTrgvDoR1VYbyxz4X3a-4xUVmQERp61J4=.
(6) Getty. https://media.gettyimages.com/id/1216605389/vector/asia-continent-main-regions-political-map-with-subregions.jpg?b=1&s=612x612&w=0&k=20&c=fAyfvO6-8PImZpoP877wY8Eu9QJ_JmZ8aE2vL5O0KZQ=.
(7) Getty. https://media.gettyimages.com/vectors/oceania-political-map-vector-id810594244?b=1&k=6&m=810594244&s=612x612&w=0&h=t-ff9Ip8qXM-pFosOA-e_560sbheuqPQQsxNG23__64=.
(8) Getty. https://media.gettyimages.com/photos/american-great-plains-prairie-at-sunrise-picture-id840182100?b=1&k=6&m=840182100&s=612x612&w=0&h=zDjJqmPIqlB9v62v_UxTLxe0Si_1RMpFyHTZeqhlJr0=.

Your points are exactly what I chose not to buy. I've had it in my cart for several days but the only person I could use this for is me due to the lack of work spaces and privacy. The micro sites feature is also useless as is. You need a fully customizable page builder or you might as well not even build it. That's not what attracted to me to pxl though anyways, there's plenty of page builders out there. What I loved was the clean UI, custom links, qr codes, tracking and the smart folders but there's a long way to go before I could implement this as a tool in my agency. If they come back to AppSumo in the future with the improvements you listed, it would be difficult not to purchase. Looking forward to your return PXL!