For those who purchased SerpWatch and are hesitant to dish out more money for a similar tool, I think you should really give Ranktracker a shot.

Bugs/stability are always my main point of focus with Appsumo deals, and on this RT delivers (SerpWatch, on the other hand, has a slow development cycle and a number of their features are currently broken on my account--its still a good tool, just not living up to its potential). In comparison just look at how quickly feedback is being implemented on this deal.

Setup was crazy simple and adding keywords as easy as it should be. Adding locations will gobble up your keyword limits like a tasty snack, so it hurts that we can only go to Tier 4 on this. If you're a service area company (or agency for one) with multiple offices you can expect to be paying monthly fees almost immediately. Would knock off a star for this but I realize that just because it doesn't meet my needs exactly doesn't mean it's not a good product.

Everything else is awesome (and as you're hoping it will be when you watch the intro or read the walkthrough above):
- Tracking multiple competitors on those same keywords and regions is generous
- Keyword suggestions are good
- Nice to have the CPC element mixed in. Accurate too.

PS - AS reviews are funny because you're rating the value of the deal alongside the product itself, so a mediocre tool for $9 can end up with 100+ 5-taco reviews while a phenomenal product that's outside the usual AS price range or with small limits will get slaughtered. Ranktacker deserves strong marks on both fronts, but I really would prefer to stack/tier this higher.