Hey Sumolings,

Farzad here, founder of Respona, the link building and outreach platform that helps you improve your AI visibility and Google rankings by earning high-authority backlinks and brand mentions.

Quick backstory for anyone new: we incubated Respona out of Visme, a SaaS we bootstrapped to eight figures in ARR, almost entirely through organic growth (around 1M monthly organic visits). We've always been an "earn attention, don't buy it" team, and Respona is everything we learned about outreach, packed into one tool. We launched in 2019 and haven't stopped shipping since.

And now, we're back on AppSumo. Round two.

What's new since last time

The #1 piece of feedback from our first campaign, by a mile: "we want recurring credits." The original deal was one-time credits only. Once you burned through them, that was it.

We heard you. This time, every tier comes with monthly recurring credits on top of a one-time credit bundle. Run campaigns every month without watching a balance tick down to zero.

We also added a fourth tier for agencies and power users who need serious monthly volume. A lot of you asked for it, so here it is.

If you bought the first deal

First, thank you. You bet on us early, and we wanted to do right by you. So we're adding recurring monthly credits to your existing account for free. No upgrade needed, no action required. You're grandfathered in.

Why we're excited to be back

AI visibility is where SEO was 15 years ago. Everyone is asking the same question: how do I get my brand to show up in AI answers? And the answer keeps coming back to earned mentions and links on sites that AI models actually trust and cite. That's exactly what Respona helps you do, and I can't think of a better community to put it in front of.

Same promise as last time: we're here to learn from you, ship improvements fast, and build the most effective and user-friendly outreach workflow on the market. Drop your questions and feedback below, I read all of it.

Thanks for your support!

Farzad

Hey Sumolings,

Farzad here, founder of Respona, the link building and outreach platform that helps you improve your AI visibility and Google rankings by earning high-authority backlinks and brand mentions.

A little about me and where Respona came from: we incubated Respona out of Visme, a previous SaaS company we bootstrapped to eight figures in ARR. We have always been an “earn attention, don’t buy it” team. We acquired customers primarily through organic growth, building up to roughly 1M monthly organic traffic over time.

That experience taught us something important: great SEO and brand growth still comes down to relationships and visibility, and outreach is one of the most powerful ways to get there.

Respona was born out of our own need to bring all the moving parts of outreach under one roof: finding the right opportunities, getting accurate contact data, and sending truly personalized emails at scale without sounding like a robot.

We first launched the platform back in 2019, and we have been improving it nonstop ever since.

We also run a done-for-you brand placement and backlink service, and Respona is the engine behind that operation.

For AppSumo, we are bringing you the DIY side of the house: the software itself, so you can run the same kind of campaigns on your own, with the tools we wish existed when we started.

I’m genuinely excited about this AppSumo campaign because it is a chance to put Respona in the hands of more marketers, founders, and agencies, and make high-quality outreach more accessible.

My hope is to learn from you, ship improvements fast, and build the most effective and most user-friendly outreach workflow on the market.

Thanks for being here, and I can’t wait to see what you do with Respona.

Farzad