I'm still new to marketing and I have a lot to learn. After some research though, RocketLink became an obvious choice for custom audience management. I've wasted too much time/money on FB ads that go nowhere. My 2018 goal is lowering ad costs with more targeted ads, and with their analytics giving me the data I need, I'm confident Rocketlink is going to make that happen. Plus, all the other features included make the deal even sweeter. Thanks AppSumo!