Social Animal

Content marketing insights that help you study and surpass the competition

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Doing your online research is essential, whether you’re revamping your content marketing efforts or going on a first date. (That’s so crazy that we both like fly fishing and Tame Impala!)

But when it comes to your content marketing strategy, all that information on the Web can be overwhelming, making it hard to know where to start, what to include, or when you’re even done.

You need an intuitive tool to get the scoop on hot content, competing brands, and major influencers.

Meet Social Animal.

TL;DR

too long didn't read
Instantly analyze millions of articles to find top content trends and sources
Discover the right influencers for the right content to boost your reach, plus find the best channels for your specific content
Monitor competitors and track their content’s performance to score valuable insights
Best for: Digital agencies and pro bloggers who want detailed content insights for better marketing and social media strategies

Overview

Social Animal is a web tracking tool that analyzes top-performing content and authors for detailed insights on your choice of topics or keywords.

The Internet is an ever-changing zoo, but Social Animal is content marketing research on beast mode.

With the powerful search function, you’ll streamline your research process from hours to seconds.

Enter any keyword to find top-performing content, articles, authors, and domains, and get a complete overview for the topic you have in mind.

Social Animal sifts through millions of articles and sites to give you the most relevant results, resulting in actionable insights.

Search any keyword to discover its top content, authors, articles, and domains.

Now that you’ve done your research, Social Animal is here to analyze it.

Easily track the total engagement of content across platforms, including Twitter, Facebook, Reddit, and Pinterest with specific numbers for each platform.

You can find when and where the content was published to inform strategic decisions, like where to house your articles or the best time to post them.

Analyze engagement with statistics across social media platforms.

To know your enemy, you must become them — Social Animal excels at conducting field research on competitors.

Analyze their top-performing content, best authors, and preferred social media networks with only a few clicks.

With handy visualizations, you can also see their posting process across specific timeframes and save posts/articles for inspiration later!

Reverse engineer content strategies from the opposition, then regroup and reassess to make improvements to your own strategy.

This is a game you play to win — just like the game of thrones or Monopoly with Grandma.

Analyze your competitors for an inside look at their content strategies!

Finding influencers to boost your content is super easy, too.

Social Animal highlights the right person for the right content, so you’ll have a readymade list of influencers for potential collaboration.

You can filter your results by Bloggers, Celebrities, Journalists, and more to pinpoint exactly who you’re looking for and increase your social reach.

Easily find the perfect influencers for your content to grow your audience and expand your reach.

For marketers looking to increase their Facebook engagement, Social Animal has you covered.

Keyword searches scan millions of Facebook pages and posts to find the ones with highest engagement.

You’ll get an overview of Reactions, Comments, and Shares to see exactly how audiences are interacting with the content posted.

Time to get your Zuckerberg on.

Get the inside scoop on Facebook to analyze effective content and define your strategy!

If you’re doing all your content marketing research manually, you might as well be reading dusty old tomes by candlelight.

Why waste valuable time for not enough data (or payoff)? Don’t miss out on opportunities to grow your brand.

Shift your content strategy into overdrive with a user-friendly tool that delivers instant insights into content trends, influencers, and sources.

Get lifetime access to Social Animal today!

P.S. Learn how to use Social Animal like a pro by catching our training webinar replay here: Webinar Replay!

P.P.S. Social Animal is part of our social media toolkit to level up your organic content. Check out the full post here!

Updates from Social Animal

March 18, 2020

Posted Feb 9, 2023

March 19, 2020

Posted Feb 9, 2023

March 26, 2020

Posted Feb 9, 2023

Questions
Reviews

Questions & Reviews

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Showing 5 of 111 questions

Q: Is this tool gone?

Does anyone know what has happened to this tool?

ronaldcrowleySep 10, 2024
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Q: Hi are you out of service?

Thank you.

cavadiasJun 14, 2024
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Q: Hello?

Anybody at home and still operating?

hansmeierJun 26, 2024
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Q: Impressive looking product.

My question is about use of credits, is there a running log or notification on items that use credits so the user can see a balance so we don't run out prematurely during the month? If we do run out during the month are we able to purchase additional credits?

alan309Mar 20, 2020
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Founder Team
Naren_SocialAnimal

Naren_SocialAnimal

May 14, 2024

A: Hey alan309,

Thanks for your interest in Social Animal.

You can view your credits usage under Account Settings. Here's the link: https://app.socialanimal.com/app?nav=settings&settings_tab=appsumo_details#

We bumped up the monthly credits on all plans. It's highly unlikely that you will run out of them as searches (Articles, Influencers and Facebook) are unlimited. Please use the product for a week and monitor your usage. You may stack accordingly. :)

Cheers,
Naren

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Q: I looked at the internet of things insight to try it out.

He spent 1 credit for this. Then I clicked on something else and when I came back, I spent 1 more credit because I opened the same insight page even though I did not make a new search. I tried one more time to make sure I went to another page and came back and spent 1 credit, although I did not search again.

I don't understand why there is 1 credit for each attempt on the same page. It is normal to spend credits if I search new. But credit is spent without searching.

--sumoling--Jul 20, 2020
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Founder Team
Naren_SocialAnimal

Naren_SocialAnimal

May 14, 2024

A: Thanks for your feedback. Let me explain. We calculate Insights every time you make a search. For some keywords, for example "coronavirus", the results will change almost every time you look up. But most customers won't look up insights for the same keyword in short intervals because the data won't change much for most keywords. It's recommended to look up insights maybe once a week or even once a month — depending on the keyword.

Hope this helps.

Cheers,
Naren

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