If I would have played with the free demo thoroughly, I wouldn't have bought this. I primarily was planning on using this for setting up alerts related to 10 different niches, but I can only do a few because of how narrow the search function works.

The keyword search only brings you content with exact match content... and not only that, but only exact match IN THE TITLE.

As a for instance... if you wanted to keep track of popular content related to Star Trek, you'd have to use up several of your alerts, because just having 'Star Trek' as one of your alerts wouldn't give you content if the headline merely mentions Picard, Discovery, Below Decks, Section 31 show or the just-announced 'Strange New Worlds' show with Pike, Spock and Number One.

If they used Boolean search and also searched the body of the content, that would fix this, but no dice.

I'll find a use for it and probably get my money's worth over a few years, but just beware of the limitations.