A: Yes, that's perfectly fine. Although to get started I recommend adding the channel of one of your competitors as a starting point, so that Subscribr can generate an audience avatar and channel voice for you. The ability to create a completely new audience avatar and channel voice from scratch is on he roadmap, but this is an easy workaround until then. See here: https://subscribr.canny.io/feature-requests/p/i-want-to-add-a-brand-new-channel-without-the-audience-being-created-automatical