Having used it a little and then not really doing it the justice it deserves, it has now is pivotal to our operation. Aside from its apparent simplicity, it is also extremely featured - and keeps getting better. And then it gets better again.
As a CRM is has become a massive time saver for both clients and myself. SuiteDash is so much more. Each time I do something I find another feature that takes us both to another level. A unicorn in the Appsumo platform.