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TruConversion - Plus Exclusive

Easy funnel tracking and optimization with heatmaps, session recording, and form analytics

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You’ve got your marketing strategy locked down to maximize your campaigns... probably.

With all those confusing numbers scattered across analytics, spreadsheets, and dashboards, even Count von Count can’t save you. (“2,568 rich media assisted conversions, ah ah...ah?”)

You need a simple way to track your sales funnel’s performance and optimize it for higher conversions.

Introducing TruConversion.

TL;DR

too long didn't read
Quickly track your funnel performance to find out what’s working and what’s not
Use optimization tools like heatmaps, session recordings, and form analytics, plus connect with customers using surveys

At-a-glance

Alternative to

Allows Existing Accounts

Overview

TruConversion is a funnel tracking and optimization tool that offers heatmaps, session recordings, and form analytics to help you craft better strategies.

Intuitive smart funnels from TruConversion give you the scoop on which strategies are actually converting.

With only a few clicks, you’ll be able to track your funnels, set conversion benchmarks, and find out where you can make a positive impact on your bottom line.

Even better, the smart funnels are constantly monitoring your funnels so you're not stuck digging through dozens of analytics and spreadsheets.

Easily track funnels, set benchmarks, and improve strategies with smart funnels!

With TruConversion, you don't have to waste time guessing where your visitors scroll and click anymore.

Heatmaps show where your visitors scroll and click the most, so you’ll know exactly where to put compelling content and calls to action.

You can also trigger heatmaps to start collecting data when it matters most by combining them with smart funnels to get meaningful data on critical pages.

Heatmaps show where people are scrolling and clicking to find out what content matters the most.

Need more specific information about customer behavior? TruConversion lets you watch session recordings of individual browsing journeys to see where they click and what they skip.

You can set recordings to trigger based on page activity, cutting down on volume and giving you the most relevant data for analysis.

That way, you'll be able to see why people are bouncing just before checkout and make the right adjustments to improve your UI/UX. 

Use session recordings to effectively analyze customer behavior!

Plus, the form field reports track which fields are getting filled and which ones are increasing bounce rates, so you can optimize lead gen and checkout forms.

These reports show you the conversion rate, abandonment rate, time on the form, time spent on each field, blank fields, and refill rate—all arranged in easy-to-read charts.

There’s even the option to filter the data to show results by device for more granular insights, helping you make data-driven decisions.

Form field reports show you conversion rates, abandonment rates, refill rates, and more!

Best of all, you can get direct customer feedback with TruConversion’s micro-surveys. You’ll be able to post a poll anywhere on your site, following almost any action.

Use the survey builder to create a detailed evaluation of customer satisfaction, net promoter score (NPS), or whatever else comes to mind (e.g., thoughts on olives).

Both surveys and micro-surveys can be customized to fit your site theme—you can even use micro-surveys to quickly snag opt-ins!

Surveys and micro-surveys give you the data you need—plus, they’re easy to build!

Much like the perfect summer outfit, the marketing data you need is technically there—you just have to dig around for it. (Like, literally dig for it.)

TruConversion lets you easily track your sales funnels and optimize them using heatmaps, session recordings, form field reports, and more.

Learn the truth about your funnel conversions.

Get lifetime access to TruConversions today!

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30 day money-back guarantee. Try it out for 1 month to make sure it's right for you!

Deal terms and conditions: Lifetime access to TruConversion - Plus Exclusive. All future Basic (Tier 1), Plus (Tier 2), or Pro (Tier 3+) Plan updates. If Plan name changes, deal will be mapped to the new Plan name with all accompanying updates. No codes, no stacking—just choose the plan that's right for you. You must activate your license within 30 days of purchase. Ability to upgrade between 6 license tiers while the deal is available. Ability to downgrade between 6 license tiers within 30 days of purchase. Previous AppSumo Plus customers who purchased TruConversion can upgrade their license to increase their feature limits. Previous AppSumo customers will be grandfathered into the new features. Unlimited usage is subject to the TruConversion Fair Use Policy.
TruConversion - Plus Exclusive

TruConversion - Plus Exclusive

Truconversion.com
FoundedFounded
January 2020
HeadquartersHeadquarters
West Midlands, United Kingdom
Company sizeCompany size
1-10 employees
Product stageProduct stage
Growth
Financial stageFinancial stage
Bootstrapped
Verified by Persona

In addition to our internal vetting process, we use Persona, to validate each company and founder's identity. Learn more

Updates from TruConversion - Plus Exclusive

🎯 FEATURE UPDATE: Introducing Anonymous Visitor Tracking!

Posted Oct 29, 2024

Updated Post from the Founder (Oct 2024)

Posted Oct 29, 2024

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Questions
Reviews

Questions & Reviews

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Showing 5 of 615 questions

Q: Influencersoft

How I can use this with Influencersoft?

rowamed24PLUSApr 17, 2025
See detail
Founder Team
Fawwad

Fawwad

Jun 4, 2025

A: Thank you for asking the questions. Here are the brief compatibility points:

1. Analyze Funnel Performance
After building your sales funnels in InfluencerSoft, use TruConversion’s Heatmaps and Session Recordings to see how visitors interact with your funnel pages.

Identify where users drop off, which CTAs they ignore, or where they get confused—without needing technical support.

2. Improve Page Design with Data
- Use TruConversion’s data (like scroll depth, clicks, and mouse movements) to refine your funnel pages.
For example, if users are not scrolling past a certain section, you can move important content or CTAs higher up.

3. Optimize Forms and Checkout
- If you’re using forms inside your InfluencerSoft funnels, TruConversion’s Form Analytics will show which fields cause hesitation or abandonment.
- This helps reduce form friction and increase opt-ins or checkouts.

4. Run Exit & On-Page Surveys
- Add surveys from TruConversion to collect feedback from users who abandon the funnel or reach the thank-you page.
- Ask what stopped them from buying or what they found valuable—then use that insight to optimize your offer or messaging.

5. A/B Test Pages
- InfluencerSoft allows you to clone and edit pages—use this with insights from TruConversion to run informed A/B tests.
- Test headlines, CTAs, videos, or layouts based on real user behavior, not guesswork.

Benefit of Integrating Both
- InfluencerSoft builds and delivers the marketing experience.
- TruConversion reveals how users experience it—and why they convert or bounce.

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Helpful?

Q: Waiting for Troconversion to be bak in Appsumo

Hi, when are you bringing back this deal. Ive missed it and would love to get the deal. Thanks

80fa0efa49654cfd88f28a29e3ba095cMay 19, 2025
See detail
Founder Team
Fawwad

Fawwad

Jun 4, 2025

A: Thank you very much for asking. Right now we did not have any date/time. Kind Regards

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Helpful?

Q: When are you coming back to AppSumo?

I'd be interested in purchasing LTD.

mike3207PLUSMay 12, 2025
See detail
Founder Team
Fawwad

Fawwad

Jun 4, 2025

A: Thankyou very much for asking. Right now we did not have any date/time. Thanks

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Helpful?

Q: Where is the login page?

http://app.truconversion.com/login

this doesnt work

39352b8533d843c2abffcb62cd7e4779PLUSApr 26, 2025
See detail
Founder Team
Fawwad

Fawwad

Jun 4, 2025

A: This is working fine. There may be some issue at that point of time. But now everything working fine.
https://www.truconversion.com/
https://app.truconversion.com/login?

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Helpful?

Q: 100 percent GDPR compliant?

Please ask your question again as I couldn't see it the first time. What will happen to the GDPR for customers in Europe? Are we 100 percent GDPR compliant? Do I have to inform my website visitors when I use their services? Is it necessary to the company name in my privacy policy? I hope that my question is clear here.

Uli15820PLUSEdited Mar 24, 2025
See detail
Founder Team
Fawwad

Fawwad

Mar 25, 2025

A: Thank you for the questions.

Yes, we have complete documentation with GDPR complience. Here you can see the details. https://help.truconversion.com/knowledgebase_category/legal-documents/

For details and questions please connect at support@truconversion.com

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