Q: How do ad formats and distribution work?

Your site and appsumo offer are very vague about how ad formats and distribution methods actually work. I understand that you offer embed code and a link that points to a page is that basically all you have right now?

This offer talks a lot about Ad Formats but your docs say "ViewPlay is an enterprise option and you will need to contact our team for further support." Is ViewPlay included in these appsumo plans?

how does it work to embed inside email campaigns?

how does sharing on social work? I imagine you can't track views on social sites themselves but only link out from social to the platform with the embedded video, right?

Paid Ads: In your deck (https://docsend.com/view/45wu4wgc9p26eaen), you show a screenshot of an embedded campaign on social, but the View Demo you link to from there doesn't mention or show social at all.

15ea27b73e5042d4878fcbfdc69137bePLUSJan 20, 2025
Founder Team
Marcus_Viewfi

Marcus_Viewfi

Jan 20, 2025

A: Hi there!

Thank you for your interest. I'm happy to provide clarity on each point.

Ad Formats and Distribution:
Currently, we offer:
a) Embed code: This allows you to integrate the campaign (video player) directly into your website.
b) Shareable link: This creates a dedicated URL for your campaign and can be shared across the web.
c) QR Code: Generate and distribute the campaign with the QR code
d) Floating widget: Embed a floating widget on the bottom left of your page

Correct. ViewPlay is exclusive for enterprises and it is not included in any AppSumo Tiers. If this interests you, we can talk :)

Email Campaign Embedding:
For email campaigns, you can upload a metacard and add the campaign link to the metacard. When recipients click, they'll be directed to your campaign page.

Social Media Sharing:
You're correct in your understanding. When sharing on social media, you'll use the shareable link. We can't track views directly on social platforms, but we do track all interactions once users click through to the campaign page on our platform.

Paid Ads: The screenshot in our deck showcases an advanced feature available in our full enterprise solution. Regarding the link, you are right. I can create a video demo and share it with you later - does that work?

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