SendFox vs Mailchimp

By Chad Boyda

Both send your newsletter and your welcome emails. Only one bills you every month.

SendFox

Lifetime deal, 5,000 contacts

$29
Pay once
Mailchimp

Standard plan, 5,000 contacts

$1,200/yr
$100 every month
Emailing 5,000 people monthly, you keep $5,971 over 5 yearsTry your list size
Get SendFox for $29

Not for you? Get your money back within 60 days.

4 out of 5341 reviews28,815 bought on AppSumo

See how much you keep

Mailchimp's bill grows as your list grows, even when your revenue doesn't. Pick your list size and how often you email.

You keep $5,971

That's a new laptop, plus three months of a part-time assistant.

At 5,000 contacts, Mailchimp Standard bills $100 a month, and people who unsubscribed still count.

Over 5,000? See what happens

How often do you email your list?

Emailing 5,000 people monthly, your 300,000 sends last 5 years.

Get SendFox for $29

60‑day refund

4 out of 5 · 341 reviews

We compare Mailchimp Standard because Essentials, its cheaper plan, stops each automated series at 4 steps. Essentials is $13 a month at 500 contacts and $75 at 5,000.

See the numbers by year
Total paid by the end of each year
Year 1Year 2Year 3Year 4Year 5
SendFox$29$29$29$29$29
Mailchimp Standard$1,200$2,400$3,600$4,800$6,000

Mailchimp Standard is $20 a month for up to 500 contacts and $100 a month for up to 5,000, billed month to month. Yearly billing starts at 10,000 contacts. Essentials is $75 a month at 5,000 contacts, with 4 steps per automation.

Mailchimp list prices, checked Nov. 2, 2026.Sources

$29 once? What's the catch?

  • One-time means one-time

    Pay once. There's no monthly bill and nothing to cancel, and updates are included.

  • 300,000 emails, total

    Your sends don't refill each month. Emailing 5,000 people monthly, they last 5 years. When they run out, add SendFox Pro from $19 a month to keep sending. Your list stays put.

  • Built and run by AppSumo

    AppSumo makes SendFox and answers your support emails, so there's no third party to chase.

  • 60-day refund

    Try it for 60 days. Not for you? Get your money back.

3 things to know

  • A small SendFox footer stays on your emails. Removing it takes SendFox Pro.
  • New signups confirm their email first (double opt-in) till you verify your sending domain. Then you can switch Lifetime to single opt-in.
  • There's no Shopify app. Connect a store through Zapier or the API.

Which one fits you

SendFox keeps email simple, and simple is all most small lists need. Pick the card that sounds like you.

  • A newsletter, blog or podcast

    SendFox

    Email up to 5,000 people, and SendFox drafts a newsletter from each new post for you. $29 once.

    See what you keep at 2,500 contacts
  • Just starting a list

    SendFox

    Mailchimp Free stops at 250 contacts. SendFox holds 5,000 for $29 once, and you can start on SendFox Free with 1,000.

    See what you keep at 500 contacts
  • A coach or creator with one offer

    SendFox

    A landing page for your offer, welcome emails that send themselves, and a follow-up list of everyone who clicked. $29 once.

    See what you keep at 1,500 contacts
  • An online store, or a big list you email weekly

    Mailchimp

    Store products drop into each email. Worth the monthly bill if email is how your store sells.

    Compare store features

Why people pick SendFox

Same newsletter. $29 once instead of $100 every month.

Mailchimp's price climbs with your list. SendFox's doesn't.

SendFox is $29 once for up to 5,000 contacts. Mailchimp bills you more each time your list crosses a new size.

Mailchimp Standard, a month
500 contacts$20/mo
1,500 contacts$45/mo
2,500 contacts$60/mo
5,000 contacts$100/mo

SendFox: $29 once, at every size up to 5,000

  • Free plan contacts

    Not ready to pay yet? SendFox Free holds 1,000 contacts. Mailchimp Free stops at 250.

    SendFox Free
    1,000
    Mailchimp Free
    250
  • Made by AppSumo

    AppSumo built SendFox and still runs it, so it won't vanish when a deal ends.

    Bought on AppSumo
    28,815
Inside SendFoxA welcome series you set up once. Each new subscriber gets it on the schedule you pick, and you see who opened and clicked.
SendFox automation with a trigger and a series of welcome emails

Can SendFox do what Mailchimp does?

For a newsletter, they do the same job, and SendFox costs a lot less. Mailchimp's wins are big monthly sends and a few extras, mostly for online stores.

  • Included
  • Partly
  • Not included
  • SendFox wins
  • Mailchimp wins

Tap a row for details

What you paySendFox: $29 onceMailchimp: $100/mo
  • Same price as your list grows: SendFox never bills again. SendFox: Yes: Paid once Mailchimp: No: Goes up
    SendFox
    Yes$29 once at any size up to 5,000
    Mailchimp
    NoThe price goes up with your list, and going over your limit adds charges on its own
  • How many emails you can send: Mailchimp does more. SendFox: Partly: 300,000 total Mailchimp: Yes: 60,000/mo
    SendFox
    Partly: 300,000 in totalThey don't refill
    Mailchimp
    Yes: 60,000 a monthOn Standard
  • People you can email SendFox: Yes: 5,000 Mailchimp: Yes: 5,000
    SendFox
    Yes: Up to 5,000
    Mailchimp
    Yes: 5,000At this price
  • Automated emails, like a welcome series SendFox: Yes: Unlimited Mailchimp: Yes: 200 flows
    SendFox
    YesAs many as you want
    Mailchimp
    Yes: Up to 200Automation flows on Standard
  • Your emails without the tool's logo: Mailchimp does more. SendFox: Partly: Pro plan Mailchimp: Yes: Paid plans
    SendFox
    Partly: Not on the $29 dealComes with SendFox Pro
    Mailchimp
    YesOn paid plans
  • Free plan: SendFox does more. SendFox: Yes: 1,000 Mailchimp: Yes: 250
    SendFox
    Yes: 1,000 contacts3,000 emails a month
    Mailchimp
    Yes: 250 contacts500 emails a month
  • Signup forms, popups and landing pages SendFox: Yes: Mailchimp: Yes:
    SendFox
    YesAs many as you want
    Mailchimp
    Yes
  • Turn new blog posts into emails SendFox: Yes: Mailchimp: Yes:
    SendFox
    YesA draft from each new post, or a weekly roundup
    Mailchimp
    Yes
  • Extras most newsletters don't need
  • Test two versions of an email: Mailchimp does more. SendFox: Partly: Pro plan Mailchimp: Yes: Yes
    SendFox
    Partly: Not on the $29 dealSendFox Pro tests automated emails
    Mailchimp
    YesPlus tests of several versions at once on Standard
  • Built for online stores: Mailchimp does more. SendFox: No: Zapier only Mailchimp: Yes: Built in
    SendFox
    NoConnect a store through Zapier or the API
    Mailchimp
    YesStore products in your emails once you connect your store

For a newsletter, SendFox does the job for $29 once. Mailchimp Standard, the plan with those extras, costs $1,200 a year at 5,000 contacts.

The product itself is a decent, basic email platform- no bells and whistles
tom8476Sept. 20263 out of 5 tacosBought on AppSumo

Fair. The question is whether bells and whistles are worth $1,200 a year to you.

Get SendFox for $29

SendFox reviews from people who mention Mailchimp

54 of 341 SendFox reviews on AppSumo bring up Mailchimp. Here's how they rated SendFox.

4.3out of 5

Average of these 54 reviews

All 341 reviews: 4 out of 5.

How they rated SendFox (AppSumo uses tacos instead of stars)
  • 5 tacos37
  • 4 tacos7
  • 3 tacos3
  • 2 tacos3
  • 1 taco4

Counted Nov. 3, 2026.

  • I've struggled with MailChimp for years trying to justify their subscription-based pricing for what I'm getting, and I wish I had switched way earlier.
    joeyballoonsMarch 20245 out of 5 tacosBought on AppSumoRead the review
  • I used Mailchimp for so many years that I forgot how many. But it became so limited and expensive that it was ridiculous.
    claumgallegosApril 20245 out of 5 tacosBought on AppSumoRead the review
  • I had to pay someone to help me set up MailChimp. This was so easy. So much less than MailChimp.
    bill010April 20245 out of 5 tacosBought on AppSumoRead the review

Get SendFox for $29

Already on Mailchimp? Move your list in 6 steps

SendFox pulls your subscribed contacts straight from Mailchimp, and your Mailchimp account stays as it is while you switch.

  1. Get SendFox

    Buy it on AppSumo, then sign in at sendfox.com.

  2. Import from Mailchimp

    Create a list under Contacts and pick "Import contacts from MailChimp." Only people still subscribed come over, with their names.

  3. Bring your tags

    The direct import skips tags. Export one file per tag from Mailchimp, then tag each file as you upload it.

  4. Rebuild your welcome emails

    Copy each automated email across and set it up again. For most lists, that's one welcome series.

  5. Connect your domain

    So your emails come from you, not from SendFox. SendFox shows you how.

  6. Send, then cancel Mailchimp

    Send yourself a test, then send to your list. If your opens drop in the first month, you still have 60 days to get your money back. Cancel Mailchimp before it bills you again.

What comes over

  • Your subscribed contacts
  • Their first and last names
  • Your tags, one file per tag

What you redo

  • Your automated emails: copy and paste each one
Migration was reasonably painless, though transferring my automation was a manual "cut and paste" process and took some time
mantic59Aug. 20204 out of 5 tacosBought on AppSumo

Stuck on a step? Read SendFox's full switching guide

Questions people ask before they buy

An email tool for newsletters and small lists. You collect signups with forms and landing pages, write emails in a simple editor, and set up welcome emails that send on their own. You can send your first email the day you buy it. AppSumo builds it.

Stop paying every month for your email list.

You keep $5,971 over 5 years. Not for you? Get your money back within 60 days.

Get SendFox for $29

4 out of 5341 reviews28,815 bought on AppSumo

How we checked

AppSumo makes SendFox, so we're not neutral. Every number on this page comes from the sources listed here. Updated Nov. 3, 2026.

  • Prices: Mailchimp prices come from mailchimp.com/pricing at each list size, billed month to month. Its plan features come from its compare plans page and help center. SendFox limits come from sendfox.com/pricing, the AppSumo product page and help.sendfox.com.
  • Reviews: counts cover all 341 SendFox reviews on AppSumo, and a reviewer can name Mailchimp without having switched. Quotes are copied word for word.
  • Left out of the tool: Mailchimp's first-year discounts on bigger lists and add-ons like texts. SendFox Pro is counted only after your sends run out. You'd also add it if your list passes 5,000 or you want the SendFox footer gone.