Very happy with this purchase. This is a fast, easy, painless way to setup some brand guidelines for a client. Many small-medium businesses do not have this side of things sorted, and you end up dealing with an mess of logos, fonts, colors that are not standardized or thought through in any way. With Baseline you can quickly put the house in order and present it in an organized way that will wow your customers. There are also a ton of templates for social media posts and the like, ready set example using your newly created brand guidelines.