Hololink Questions

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Q: Will we be able to open the QR Code with the VR images on a Chromebook or is this only available for iphone/android?

Also, I bought a code and am attempting to open the codes; it is not working most of the time as the "tap to view" option isn't showing. Suggestions? I've followed the steps provided so that isn't the issue as sometimes it's viewable, but mostly it is not.

Are we able to simple embed the VR images on a website rather than needing a code or is this not a stand-along option for 3d viewing without using a QRcode?

msberghpePLUSJun 12, 2022
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Founder Team
Jens_Hololink

Jens_Hololink

May 14, 2024

A: Hi,

Here are answers to your questions. I hope I understand you correctly and otherwise please try to write again. Preferably through the chat widget in the editor. this way I will get a notification and can answer you more quickly :-).

Regarding the QR code:
The QR code is a link to your AR (augmented reality) experience. You can scan it with any phone or tablet that has a web-browser and a web connection. It is useable on Chromebooks as well, but if you have a Chromebook with only a standard camera (i.e., not one that points away from the user) it is sub-optimal.

Regarding: "Also, I bought a code and am attempting to open the codes; it is not working most of the time as the "tap to view" option isn't showing. Suggestions? I've followed the steps provided so that isn't the issue as sometimes it's viewable, but mostly it is not."
Are you talking about opening the QR code or the AppSumo redemption code? If you try to access a Hololink via the QR code it should work. We have no known issues with that. Could you write to me via the editor chat and tell me which phone and OS you are using? Thank you.

Regarding: "Are we able to simple embed the VR images on a website rather than needing a code or is this not a stand-along option for 3d viewing without using a QRcode?"
This software is for creating AR (augmented reality), not VR (virtual reality). As such the experience needs a device that has a camera so that it can place your creations as a digital layer on top of the real world. So it is not created for embedding your creations on a web site, unless this website is for viewing on a mobile device, where you expect your audience to access the website and then go to an AR experience form there.

Here's a short help article about what Hololink is: https://app.intercom.com/a/apps/m3w3cd15/articles/articles/6220848/show

And here's a longer one about what we deliver and why it is valuable: https://www.hololink.io/post/why-webar-is-the-key-to-augmented-reality-becoming-the-next-mass-medium

Have a nice day and don't hesitate to reach out again.

Kind regards

Jens

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Q: Actually one solution to the terms and conditions issue is just to allow us to specify the URL to display the T&C.

clearstarPLUSJun 11, 2022
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Founder Team
Jens_Hololink

Jens_Hololink

May 14, 2024

A: Thank you. That is a very good and important point. It'll be brought to the developer meeting first thing Monday morning.

Thank you again for pointing this out!

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Q: VERY important.

The terms and conditions must be white-labeled to our domain, company name, and information. Naturally, the link back to the hololink landing page needs to be changed to a URL of our choice. Without these changes, we can't use the product in a commercial setting. The pdf also needs to be white-labeled as well.

clearstarPLUSJun 11, 2022
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Q: Why this 2-step process of having a QR code to load and then a target image.

How about having the QR code serve as both? or a custom image serves as both. Point phone at image or QR code, load, and go. This 2 step process creates a lot of friction for users. Most ar apps run with just 1 step.

clearstarPLUSJun 10, 2022
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Founder Team
Jens_Hololink

Jens_Hololink

May 14, 2024

A: Hi Clearstar,

Thank you for the question.

The reason for the 2-step process is as follows.
Hololink serves webAR as opposed to AR through an app as the major friction point for most users when it comes to AR experiences is actually downloading the app. With AR campaigns, having a single app for many campaigns and brands is simply not feasible. Therefore you should see the scanning of the QR code as the equivalent of downloading and installing the app. In this case, scanning the QR code is the faster and more frictionless option.
The next step, which is scanning the target image is the same for both app based AR and webAR when working with image based AR.
This has been widely researched and written about. For example in this excellent post: https://www.marketingdive.com/spons/5-reasons-webar-should-be-part-of-your-marketing-plan/593655/

For the first part of your question, we use the 2-step approach because most users want the image target to be a context-specific image. You are free to use the QR code as your image target by copying it and adding it to your project in the preview modal if this is the way you want to go. And we actually have some examples of users who have done this, but there aren't a lot.

Regarding using a custom image as a QR code, this would need an app that specifically encoded a chosen image, as adding binary information to any image is difficult to do. This is why we have gone with the worldwide standard that QR codes deliver. And QR codes can be customised as you probably know, so that they appear more interesting than the standard black and white type, like the examples here: https://i.pinimg.com/736x/ce/90/04/ce9004f16b99aec9b1bcacc2559c9b1b.jpg

I hope I answered your question in a good way. Have a nice day.

Regards

Jens

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Q: 1) What is an "active white label hololink" - does this mean you can only have one hololink item?

Or one branding of multiple hololinks on T1, but for T2 you can have different brands or company names?

2) Is this only for paper products as you mentioned. I'm wondering it a meditation visualization experience can be created with your system where they are in the experience of the visualization.

tswconsultingPLUSJun 8, 2022
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Jens_Hololink

Jens_Hololink

May 14, 2024

A: Hi tswconsulting,

1) An active white label hololink is any hololink that is white labeled, i.e. hosted on your unique, personal url, whether it be your own or a clients url. On T1 you buy the right to have 1 white label, so you can only have one at any time. You can always delete it or unpublish it and use the white label for another hololink, but you can never run more than one at a time. If you have bought T2, you have 2 white labels, etc. I hope that makes sense.

2) We currently only support image targets, which can be printed on paper, such as books, posters, business cards, stickers etc. But it can also be a section of wall that always has the same lighting or some other real world object that consistently looks the same.
When it comes to meditation visualisation, I would need to know more about how you envision the experience to tell you if Hololink is suitable for that. You are welcome to reach out with more details and I'll get back to you as soon as possible.

Regards

Jens

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