Moosend

Moosend is an email marketing platform that allows marketers, sellers, and business owners to turn subscribers into fans and grow their businesses on the back of email and marketing automation.

There are thousands of email marketing software solutions out there. But Moosend lends itself as the affordable email marketing solution for businesses of all sizes and the fastest path from email marketing to business growth.

Moosend offers all the features you can expect from a top-tier email marketing tool and mainly focuses on ease of use with drag-and-drop functionalities for email designs, newsletter creations, and even custom landing page building to reach the right audiences.

Moosend’s drag-and-drop editor lets you customize media with colors, branding, and images. Whatever you want to create, it empowers you with hundreds of business-fit templates that make it easy for anyone to build emails, newsletters, or landing pages without coding. So, you can create easily without having to start from scratch or waste too much time.

Users can segment their audiences to personalize and target specific groups of their clientele based on information stored in Moosend’s customer relationship management or CRM tools. Moosend’s CRM tools record and provide users with information like previous purchases and abandoned carts.

You can leverage this to make your marketing materials more impactful, build stronger relationships with your audiences, and get better engagement and ROI for your email marketing efforts.

The marketing automation features help to free users from tedious manual tasks. Moosend has a catalog of ready-made automation available immediately, or you can build your own from scratch using the drag-and-drop system. You can leverage these to create workflows and simplify processes.

For example, you can automate email sends for reminders of scheduled events, user onboarding, abandoned cart emails, VIP offers, or any other triggers and conditions that are important for your business. This lets you stay on top of users’ needs and drive more business.

Also, Moosend brings out the campaign metrics you need so you can easily make decisions. It provides a dashboard and reporting options to help you get a bird's-eye view of their marketing campaign. You can view open rates, click-through rates, deliverability rates, bounce rates, forwards, unsubscriptions, and more.

Key features

• Easily design emails, newsletters, and landing pages
• Access templates to build easily with no wasted time
• Create custom subscription forms to attract more clients
• Automate repetitive and tedious tasks
• Segment your audience and send personalized emails
• Get a bird’s eye view into your email marketing performance with reports and analytics