TruConversion is a great alternative to Hotjar. It has the same features as HotJar, so it's an easy switch to TruConversion if you've used Hotjar in the past.

UI is friendly and well-organized. You can find what you're looking for quickly. They also support Google Tag Manager implementation, so there's no need to add any new code to your website. Just add a tag.

Will be running TruConversion on an e-commerce website, a blog, and a small business website. Looking forward to seeing funnel analytics and session recordings. Those were always helpful in HotJar improving conversion rates and engagement.

I also like the privacy options. In a GDPR world, those are necessary for compliance.

Definitely a great deal!