Q: Longevity question
Hi, saw your reddit post where you mentioned that after 10 years of development, your plugin only managed to generate $2k RMM. Somebody on reddit told you to either completely change what youre doing or ditch it altogether. What are your further plans regarding WP Security Ninja? Lately, many AS deals, even the Select ones, gor abandoned and I got burned...
Lars_Koudal
Mar 18, 2026A: Hi,
Fair question.
That was not my post, but an employee’s post, and at least he was clever enough not to use real numbers. Still, I would not treat that Reddit comment as a reliable picture of the business or the product.
What matters is this: we have been actively working on WP Security Ninja for around 7 years since taking it over. If I wanted to abandon the project, I would have done that long ago.
Instead, we are still here, still releasing updates, still improving the product, and still building new features.
I also understand the concern. A lot of LTD buyers have been burned, so the skepticism is fair. The best answer I can give is our track record: this is an actively maintained product, not a quick cash-grab.
Verified purchaser
I trust your intentions, I know the product has been around for a long time, I know it's actively being developed. I feared that if you only make $2k monthly, you might go bankrupt or abandon the product in a year or two from now on. This was my main concern.
No, that Reddit number was not real, so I would not use it as a benchmark for the business.
What matters is that we have kept WP Security Ninja going for years, and are still investing in it. We even shipped support this week for the upcoming AI integrations in WordPress 7.
So no, there is no plan to abandon the product. If that were the plan, it would have happened long ago. Thank you for askin
Verified purchaser
Thank you. Given the pace of replies and your history. I'll likely be getting the deal today. If I get you correctly, you mean that post was just a 'smart link placement' on Reddit ;) ?