ClickMagick

ClickMagick is a tracking software for monitoring clicks and conversions on opt-in-pages, landing pages, and entire marketing funnels, including upsells and down sells.

ClickMagick uses UTM (Urchin Tracking Module) tags added to your URLs to track clicks and conversions from organic and paid sources accurately. It can even track phone and offline conversions.

This tool integrates with major ad platforms such as YouTube, Facebook, Microsoft Ads, LinkedIn, and TikTok to make the transfer of this data possible. It also integrates with several other sites via the Zapier integration.

The software displays stats and reports for 24 real-time key performance indicators for traffic sources and ads. You can view metrics such as clicks, conversion rate, ROAS (return on ad spend), profit, and AOV (average order value). This helps identify your best and worst-performing ads and make quick modifications.

There’s also an Audience Optimization feature that automatically sends your first-party conversion data to ad networks so that they are accurate with attribution. Along with this, ClickMagick offers an Advanced Attribution Model that provides multi-touch attribution data such as first click, last click, time decay, position-based, and linear.

ClickMagick creates a visitor history profile for the traffic you get. You will be able to view the ads they clicked, how they interacted with your website and which emails had a positive impact.

It also has bot filtering and Click Shield that protect you from click fraud and save you money.

There are integrations with hundreds of affiliate networks, such as Click Bank and Commission Junction, to track affiliate sales. The integration enables a server-to-server connection that helps track conversions accurately. You can add pixels such as those from ad networks to your URL and retarget anyone who clicks on the link.

ClickMagick allows you to invite team members and give them access levels. You can also publicly share stats to a campaign with colleagues or with clients.

Key features

• Track clicks and conversions on opt-in-pages, landing pages, and funnels
• View real-time updates for 24 different KPIs
• Send first-party conversion data with Audience Optimization
• Track multi-touch attribution with Advanced Attribution
• View visitor history
• Click Shield protects you from click fraud
• Use integrations with affiliate networks to track conversions accurately
• Invite team members to view metrics and also share stats publicly