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Encharge

Automate email marketing with a drag-and-drop flow builder and segmentation

Sold out

You shouldn’t need an advanced degree just to set up automated email workflows for your agency. (“Why does ‘if this, then that’ feel like a threat?”)

Between clunky interfaces, convoluted logic, and never-ending settings, you’re spending more time troubleshooting when you could be connecting with more clients.

Good thing there’s a marketing automation platform that lets you create powerful email workflows—no coding, headaches, or wasted billable hours required.

Introducing Encharge.

TL;DR

too long didn't read
Automate email marketing processes with a visual, drag-and-drop flow builder
Segment users for super personalized email campaigns based on behavior and engagement

At-a-glance

Overview

Encharge is an email marketing platform that makes it easy to build advanced campaigns to nurture, convert, and onboard clients.

Whip up stunning emails, without coding

Not a coder? No problem. With Encharge, you’ll be able to design professional, high-quality emails simply by dragging and dropping.

  • Customize email templates with your brand colors, fonts, and images
  • Create a seamless user experience with mobile-responsive emails

Drag-and-drop email editor

Create stunning, mobile-ready emails with the drag-and-drop builder—no coding required.

Automate beyond email

Even better, you can easily build complex email workflows to convert, onboard, and retain clients on an intuitive interface.

  • Visually map out the customer journey and connect steps on a simple interface
  • Automate emails, CRM actions, and team notifications without writing code
  • Set up behavior-based triggers to engage leads at the right moment

Visual email automation builder

Map out the entire user journey with the drag-and-drop visual automation flow builder.

Segment your audience

In just a few clicks, you can set up user segments for personalized messaging that target the right people with the right message at the right time.

  • Sync live user data from your website, CRM, and billing tools
  • Create dynamic segments based on behavior, email engagement, and user attributes
  • Send highly personalized messages that boost conversion and retention rates

Email segmentation

Segment users based on data from your website, product, marketing tools, CRM, and more.

Send email broadcasts

To take things up a notch, you can also create and send email newsletters to your whole audience or a specific segment.

  • Schedule and automate broadcasts to hit inboxes at the best time
  • Boost engagement with A/B testing to find the best-performing subject lines

Email A/B testing

Run A/B tests to determine the most effective messaging for your audience.

Encharge lets you automate email workflows, segment your audience, and send high-converting emails without breaking a sweat.

Automate your agency’s email marketing.

Get lifetime access to Encharge today!

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60 day money-back guarantee. Try it out for 2 months to make sure it's right for you!

Deal terms and conditions: Lifetime access to Encharge. All future Growth Plan updates. If Plan name changes, deal will be mapped to the new Plan name with all accompanying updates. No codes, no stacking - just choose the plan that's right for you. You must activate your license within 60 days of purchase. Ability to upgrade between 6 license tiers while the deal is available. Ability to downgrade between 6 license tiers within 60 days of purchase. Previous AppSumo customers who purchased Encharge can upgrade their license to increase their feature limits.
Encharge

Encharge

Encharge.io
FounderFounder
Daniel Ch
Co-founder
FoundedFounded
April 2018
HeadquartersHeadquarters
Florida, USA
Company sizeCompany size
1-10 employees
Product stageProduct stage
Growth
Financial stageFinancial stage
Bootstrapped
Verified by Persona

In addition to our internal vetting process, we use Persona, to validate each company and founder's identity. Learn more

Updates from Encharge

🚨 END-OF-CAMPAIGN BONUS DROP! THRIVECART 🚀

Posted May 29, 2025

Posted May 23, 2025

🚀 MID-CAMPAIGN BONUS DROP! TWO BIG UPGRADES JUST WENT LIVE 🙌🙌

Posted May 6, 2025

RE: 2021 buyers and new company ownership

Posted Mar 25, 2025

From the founder

Posted Mar 12, 2025

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Questions
Reviews

Questions & Reviews

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Showing 5 of 933 questions

Q: can you pls consider adding some transactional mails delivery in tier6. It need not be unlimited..

That will help make it complete package for limited user folks..

Ked76PLUSMay 30, 2025
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Founder Team
David_Encharge

David_Encharge

May 30, 2025

A: Hey Ked — appreciate the thoughtful suggestion 🙏

Totally hear you. Transactional emails (like password resets, receipts, account alerts, etc.) are definitely one of those features that round out a platform — and we agree they’d be useful even for smaller teams.

Right now, transactional email delivery is part of our Premium plan only, mainly because it requires a different infrastructure and support model on our end. For the 2025 AppSumo campaign, no LTD tier includes it — even Tier 6.

That said, we’ve heard this request from a few folks, and it’s something we’re actively discussing internally. We don’t want to commit to changes we may rethink later, but it’s on our radar, and your vote absolutely helps nudge that conversation forward.

Thanks again for being part of the journey — we’re building this out in real-time with the community 💛

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Helpful?

Q: Upgrade Plan

Hi!
Is there a special offer for upgrading to premium?
How does Encharge Premium beat the top competition?

hubus1999PLUSJul 18, 2025
See detail
Founder Team
David_Encharge

David_Encharge

Jul 19, 2025

A: Hey hubus1999 👋

Thanks for the great questions—let’s dive in!

➡️ Is there a special offer for upgrading to Premium?
We don’t currently offer a discount on the Premium plan itself. That said, if you're an AppSumo LTD buyer and want to go beyond your tier limits (like needing more than 50k contacts), you do get an exclusive 50% off our monthly Growth plans. You’ll find that upgrade option inside your Encharge account under Billing → Upgrade.

But just to be fully transparent:
Premium is not part of the LTD. That plan is really geared toward high-touch teams that need advanced integrations (like Salesforce or Segment), dedicated onboarding, or transactional email APIs.

➡️ How does Encharge Premium compare to top competition?
Great question, and here’s what sets Encharge apart—whether you're on Growth or Premium:

Where Encharge shines vs. many "big players" like ActiveCampaign or Drip:

• Visual automation builder that's truly intuitive
• Deep native integrations (Stripe, Intercom, Calendly, etc.) you can trigger flows from
• Unlimited team members even on the LTD
• Email sending included – no need for external SMTP setup
• Enterprise-grade backend, modern UI, and fast support
• And above all: You’re not tied to a recurring bill (if you’re on the LTD)

For Premium, the bonus layer is about scale and data power:

• Salesforce + Segment integrations
• Transactional email support (via API)

If you're doing hardcore SaaS or product-led marketing at scale, that’s where Premium starts to shine.

Let me know what you’re aiming to build! I was actually an Encharge power user before becoming part of the team, so happy to help you figure out if Premium makes sense for your use case 🙌🙌

Warm regards,
Team Encharge

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Q: What happened?

I thought encharge was for the sale but it's no longer available.
i wanted to buy this when I got home from work is there a mistake or was there a limit of buyers?

DimmersPLUSJun 12, 2025
See detail
Founder Team
David_Encharge

David_Encharge

Jun 12, 2025

A: Hey Dimmers — yeah, the deal officially ended earlier this morning. Totally understand how that timing could catch you off guard 😕

For now, the deal's closed — but you can still try Encharge free for 14 days here:
👉 https://encharge.io

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Q: Zapier Actions

Hi,
I'm trying to set up Zapier to feed new users of my app into a Flow in Encharge. At the moment I seem to only be able to 'add a Tag' in a 3rd step in Zapier. The multi-step Zaps requires the Zapier Pro plan ($300 / yr). Please can I check if there are any plans to be able to add a tag in the 2nd step, where we map the data to the fields like email, name etc.

You guys describe this 3rd step here: https://help.encharge.io/en/article/tag-a-person-in-a-zap-in-zapier-lw4z6d/

At the moment a workaround I'm using is to add the tag in Company field and my segment conditions are now the tag or the company field. This might not work well in the longrun, hence the question above. Thanks

AROProductionsPLUSJun 13, 2025
See detail
Founder Team
David_Encharge

David_Encharge

Jun 13, 2025

A: Great question—and you're totally right in how you've spotted the limitation.

At the moment, Zapier's "Add or Update Person in Encharge" action unfortunately does not support tags natively. That's why the workaround we recommend is the 3-step Zap:

• Step 1: Your trigger (e.g. new signup)
• Step 2: Add or Update Person in Encharge (map name, email, etc.)
• Step 3: Add Tag in Encharge

The reason for this extra step is because Zapier doesn’t allow us to include tags in the same action as mapping the person. And as you noted, that requires a Pro plan.

We’ve had multiple users request support for tags in step 2, and we hear you 💯. It’s something we’d love to streamline, but right now it would require changes both on our side and potentially Zapier’s. We don’t want to commit to something we might change our mind on later, but it’s on our radar.

In the meantime, your workaround—using a field like “Company” for tagging—is clever, though as you said, not ideal long-term.

If cost is the blocker with Zapier Pro, one alternative is using Pabbly Connect or Make (Integromat), which offer similar functionality with fewer pricing constraints. Both work well with Encharge.

And just to close the loop—thank you for thinking through this so clearly. We appreciate folks like you who push the tool to be better 🙌🙌

Let me know if you'd like a quick Flow mockup or help setting up a Zapier alt!

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Q: RSS Trigger coming?

Could really use the RSS Feed trigger like on Active Campaign. Do you have any plans to add it?

dan112PLUSMay 7, 2025
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Founder Team
David_Encharge

David_Encharge

May 7, 2025

A: Hey dan112! 👋 Great question.

An RSS Trigger is something we’ve seen requested before, and it’s definitely on our radar. That said, we don’t have a confirmed timeline for it yet.

If this is important to you, please consider upvoting it on our feature request page here: https://feedback.encharge.io. We’re actively shaping our roadmap based on user demand 🙌

In the meantime, you can still automate RSS-based emails using a workaround with Zapier or Make (Integromat). Let me know if you want me to show you how! 🚀

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