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Encharge

Automate email marketing with a drag-and-drop flow builder and segmentation

Sold out

You shouldn’t need an advanced degree just to set up automated email workflows for your agency. (“Why does ‘if this, then that’ feel like a threat?”)

Between clunky interfaces, convoluted logic, and never-ending settings, you’re spending more time troubleshooting when you could be connecting with more clients.

Good thing there’s a marketing automation platform that lets you create powerful email workflows—no coding, headaches, or wasted billable hours required.

Introducing Encharge.

TL;DR

too long didn't read
Automate email marketing processes with a visual, drag-and-drop flow builder
Segment users for super personalized email campaigns based on behavior and engagement

At-a-glance

Overview

Encharge is an email marketing platform that makes it easy to build advanced campaigns to nurture, convert, and onboard clients.

Whip up stunning emails, without coding

Not a coder? No problem. With Encharge, you’ll be able to design professional, high-quality emails simply by dragging and dropping.

  • Customize email templates with your brand colors, fonts, and images
  • Create a seamless user experience with mobile-responsive emails

Drag-and-drop email editor

Create stunning, mobile-ready emails with the drag-and-drop builder—no coding required.

Automate beyond email

Even better, you can easily build complex email workflows to convert, onboard, and retain clients on an intuitive interface.

  • Visually map out the customer journey and connect steps on a simple interface
  • Automate emails, CRM actions, and team notifications without writing code
  • Set up behavior-based triggers to engage leads at the right moment

Visual email automation builder

Map out the entire user journey with the drag-and-drop visual automation flow builder.

Segment your audience

In just a few clicks, you can set up user segments for personalized messaging that target the right people with the right message at the right time.

  • Sync live user data from your website, CRM, and billing tools
  • Create dynamic segments based on behavior, email engagement, and user attributes
  • Send highly personalized messages that boost conversion and retention rates

Email segmentation

Segment users based on data from your website, product, marketing tools, CRM, and more.

Send email broadcasts

To take things up a notch, you can also create and send email newsletters to your whole audience or a specific segment.

  • Schedule and automate broadcasts to hit inboxes at the best time
  • Boost engagement with A/B testing to find the best-performing subject lines

Email A/B testing

Run A/B tests to determine the most effective messaging for your audience.

Encharge lets you automate email workflows, segment your audience, and send high-converting emails without breaking a sweat.

Automate your agency’s email marketing.

Get lifetime access to Encharge today!

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60 day money-back guarantee. Try it out for 2 months to make sure it's right for you!

Deal terms and conditions: Lifetime access to Encharge. All future Growth Plan updates. If Plan name changes, deal will be mapped to the new Plan name with all accompanying updates. No codes, no stacking - just choose the plan that's right for you. You must activate your license within 60 days of purchase. Ability to upgrade between 6 license tiers while the deal is available. Ability to downgrade between 6 license tiers within 60 days of purchase. Previous AppSumo customers who purchased Encharge can upgrade their license to increase their feature limits.
Encharge

Encharge

Encharge.io
FounderFounder
Daniel Ch
Co-founder
FoundedFounded
April 2018
HeadquartersHeadquarters
Florida, USA
Company sizeCompany size
1-10 employees
Product stageProduct stage
Growth
Financial stageFinancial stage
Bootstrapped
Verified by Persona

In addition to our internal vetting process, we use Persona, to validate each company and founder's identity. Learn more

Updates from Encharge

🚨 END-OF-CAMPAIGN BONUS DROP! THRIVECART 🚀

Posted May 29, 2025

Posted May 23, 2025

🚀 MID-CAMPAIGN BONUS DROP! TWO BIG UPGRADES JUST WENT LIVE 🙌🙌

Posted May 6, 2025

RE: 2021 buyers and new company ownership

Posted Mar 25, 2025

From the founder

Posted Mar 12, 2025

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Questions
Reviews

Questions & Reviews

Log in to ask a question
Showing 5 of 932 questions

Q: Zapier Actions

Hi,
I'm trying to set up Zapier to feed new users of my app into a Flow in Encharge. At the moment I seem to only be able to 'add a Tag' in a 3rd step in Zapier. The multi-step Zaps requires the Zapier Pro plan ($300 / yr). Please can I check if there are any plans to be able to add a tag in the 2nd step, where we map the data to the fields like email, name etc.

You guys describe this 3rd step here: https://help.encharge.io/en/article/tag-a-person-in-a-zap-in-zapier-lw4z6d/

At the moment a workaround I'm using is to add the tag in Company field and my segment conditions are now the tag or the company field. This might not work well in the longrun, hence the question above. Thanks

4d7247e1af854d31a87d6bae86428877PLUSJun 13, 2025
See detail
Founder Team
David_Encharge

David_Encharge

Jun 13, 2025

A: Great question—and you're totally right in how you've spotted the limitation.

At the moment, Zapier's "Add or Update Person in Encharge" action unfortunately does not support tags natively. That's why the workaround we recommend is the 3-step Zap:

• Step 1: Your trigger (e.g. new signup)
• Step 2: Add or Update Person in Encharge (map name, email, etc.)
• Step 3: Add Tag in Encharge

The reason for this extra step is because Zapier doesn’t allow us to include tags in the same action as mapping the person. And as you noted, that requires a Pro plan.

We’ve had multiple users request support for tags in step 2, and we hear you 💯. It’s something we’d love to streamline, but right now it would require changes both on our side and potentially Zapier’s. We don’t want to commit to something we might change our mind on later, but it’s on our radar.

In the meantime, your workaround—using a field like “Company” for tagging—is clever, though as you said, not ideal long-term.

If cost is the blocker with Zapier Pro, one alternative is using Pabbly Connect or Make (Integromat), which offer similar functionality with fewer pricing constraints. Both work well with Encharge.

And just to close the loop—thank you for thinking through this so clearly. We appreciate folks like you who push the tool to be better 🙌🙌

Let me know if you'd like a quick Flow mockup or help setting up a Zapier alt!

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Q: What happened?

I thought encharge was for the sale but it's no longer available.
i wanted to buy this when I got home from work is there a mistake or was there a limit of buyers?

DimmersPLUSJun 12, 2025
See detail
Founder Team
David_Encharge

David_Encharge

Jun 12, 2025

A: Hey Dimmers — yeah, the deal officially ended earlier this morning. Totally understand how that timing could catch you off guard 😕

For now, the deal's closed — but you can still try Encharge free for 14 days here:
👉 https://encharge.io

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Helpful?

Q: RSS Trigger coming?

Could really use the RSS Feed trigger like on Active Campaign. Do you have any plans to add it?

dan112PLUSMay 7, 2025
See detail
Founder Team
David_Encharge

David_Encharge

May 7, 2025

A: Hey dan112! 👋 Great question.

An RSS Trigger is something we’ve seen requested before, and it’s definitely on our radar. That said, we don’t have a confirmed timeline for it yet.

If this is important to you, please consider upvoting it on our feature request page here: https://feedback.encharge.io. We’re actively shaping our roadmap based on user demand 🙌

In the meantime, you can still automate RSS-based emails using a workaround with Zapier or Make (Integromat). Let me know if you want me to show you how! 🚀

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Helpful?

Q: Bravo - Do Not Wait

I want to applaud you for not only running a successful campaign but also maintaining sustainability. Your engagement is truly impressive—on par with Jeremy Redman—and the range of features you offer for an LTD is remarkable. Thank you for all your hard work. And if you decide to go public, I’d be honored to be the first Sumoling in line pre-IPO!

Cheers!

#NotAnAd

560479d4138e4533ad828122388178c8PLUSJun 12, 2025
See detail
Founder Team
David_Encharge

David_Encharge

Jun 12, 2025

A: This seriously means the world. As founder-owners who were once power users ourselves, we’ve poured everything we’ve got into making Encharge both powerful and sustainable. We’ve been inspired by the original 2021 campaign and tried to carry that same energy into 2025—with a ton of help from the OG founders, Kalo and Slav.

No plans to IPO just yet 😅 but if we ever do… we’ll save you a front-row spot!!

Thanks again for the kind words and for being part of this wild ride 💙

– David from Encharge

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Helpful?

Q: All transactional email categories are not included????

Do I understand correctly that even with Tier 6 transactional email tags don't work?

So all of this is only available with the Premium Upgrade at €129/month?

There are a lot of different types of transactional emails an application can send via an API. For example, an application can send a password reset email or an order confirmation email, depending on the user's action.

Password Reset: Email sent to a user when they forget their password.

Account Creation: Email sent to a user when they create a new account. Order Confirmation: Email sent to a user when they place an order. Shipping Updates: Email sent to a user to inform them that their order has shipped.

Invoice: Email sent to a user to inform them of an invoice.

So all of this is only available with the Premium upgrade? What a shame...

So it is useless for me 😢

SINNfoniePLUSJun 12, 2025
See detail
Founder Team
David_Encharge

David_Encharge

Jun 12, 2025

A: Hey SINNfonie 👋

Totally get the frustration here—and you're understanding it correctly:

✅ Marketing emails (like broadcasts, automations, welcome series, etc.) are all included with Tier 6 and other LTD tiers.
❌ Transactional emails via API—like password resets, order confirmations, invoices, etc.—are not included in any LTD tier, even Tier 6.

Those require the Premium plan.

We know this can be a dealbreaker for app builders or SaaS founders needing transactional infrastructure. That’s why we’ve been upfront about it throughout this campaign—we didn’t want to overpromise.

But if your needs ever shift back toward marketing automations, we’d love to have you! Either way, wishing you tons of success with your project 🙏💙

– David from Encharge

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